Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach

The relationship between the university and industry is an important element to increase knowledge and technology exchange that benefits both. However, this collaboration remains unclear understanding how this relationship can be enhanced for better opportunities that impact the community and econom...

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Main Authors: Halizan, Mohmood, Muhamad Tamyez, Puteri Fadzline
Format: Article
Language:English
Published: Penerbit Universiti Malaysia Pahang 2022
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/37187/
http://umpir.ump.edu.my/id/eprint/37187/1/Researchers%20motivation_interaction%20channels_and%20strategies.pdf
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author Halizan, Mohmood
Muhamad Tamyez, Puteri Fadzline
author_facet Halizan, Mohmood
Muhamad Tamyez, Puteri Fadzline
author_sort Halizan, Mohmood
building UMP Institutional Repository
collection Online Access
description The relationship between the university and industry is an important element to increase knowledge and technology exchange that benefits both. However, this collaboration remains unclear understanding how this relationship can be enhanced for better opportunities that impact the community and economic development. The decreased number of UIC grants is due to several influencing factors, mainly researchers’ motivation, interaction channel, and innovation culture. This study will have a deeper understanding of the researchers’ motivations, interaction channels, and strategies toward University-Industry Collaboration (UIC) from the context of a technical university. This research employed semi-structured interview sessions with top management of the university and academics and analyzed thematically. Through this study, it was found that the factors that influence the motivation of researchers are student talent, funding, enthusiasm to contribute, and appreciation as an expert. While the four interaction channels used to communicate with the industry are namely traditional channels, two-way channels, and commercial and service channels. Thus, strengthening channels of interaction, increasing the motivation of the researchers, and improving the culture of innovation will ultimately improve the UIC for the years to come.
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spelling ump-371872023-03-07T01:17:43Z http://umpir.ump.edu.my/id/eprint/37187/ Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach Halizan, Mohmood Muhamad Tamyez, Puteri Fadzline LB2300 Higher Education The relationship between the university and industry is an important element to increase knowledge and technology exchange that benefits both. However, this collaboration remains unclear understanding how this relationship can be enhanced for better opportunities that impact the community and economic development. The decreased number of UIC grants is due to several influencing factors, mainly researchers’ motivation, interaction channel, and innovation culture. This study will have a deeper understanding of the researchers’ motivations, interaction channels, and strategies toward University-Industry Collaboration (UIC) from the context of a technical university. This research employed semi-structured interview sessions with top management of the university and academics and analyzed thematically. Through this study, it was found that the factors that influence the motivation of researchers are student talent, funding, enthusiasm to contribute, and appreciation as an expert. While the four interaction channels used to communicate with the industry are namely traditional channels, two-way channels, and commercial and service channels. Thus, strengthening channels of interaction, increasing the motivation of the researchers, and improving the culture of innovation will ultimately improve the UIC for the years to come. Penerbit Universiti Malaysia Pahang 2022 Article PeerReviewed pdf en cc_by_4 http://umpir.ump.edu.my/id/eprint/37187/1/Researchers%20motivation_interaction%20channels_and%20strategies.pdf Halizan, Mohmood and Muhamad Tamyez, Puteri Fadzline (2022) Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach. International Journal of Industrial Management (IJIM), 15 (1). pp. 17-25. ISSN 2289-9286 (Print); 0127-564x (Online). (Published) https://doi.org/10.15282/ijim.15.1.2022.8996 https://doi.org/10.15282/ijim.15.1.2022.8996
spellingShingle LB2300 Higher Education
Halizan, Mohmood
Muhamad Tamyez, Puteri Fadzline
Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach
title Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach
title_full Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach
title_fullStr Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach
title_full_unstemmed Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach
title_short Researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: A case study approach
title_sort researchers’ motivation, interaction channels, and strategies towards university-industry collaboration: a case study approach
topic LB2300 Higher Education
url http://umpir.ump.edu.my/id/eprint/37187/
http://umpir.ump.edu.my/id/eprint/37187/
http://umpir.ump.edu.my/id/eprint/37187/
http://umpir.ump.edu.my/id/eprint/37187/1/Researchers%20motivation_interaction%20channels_and%20strategies.pdf