Improving customer satisfaction through supply chain management best practices in fast food restaurant

The completion of business environment in food services industry, specifically fast food restaurant is increasing. Thus, it is crucial to focus the level of customer satisfaction on every transaction

Bibliographic Details
Main Authors: Norhayati, Kasim Sulamat, Lee, Khai Loon
Format: Book Chapter
Language:English
Published: Penerbit UMP 2022
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/33446/
http://umpir.ump.edu.my/id/eprint/33446/1/book.improving%20customer.pdf
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author Norhayati, Kasim Sulamat
Lee, Khai Loon
author2 Lee, Khai Loon
author_facet Lee, Khai Loon
Norhayati, Kasim Sulamat
Lee, Khai Loon
author_sort Norhayati, Kasim Sulamat
building UMP Institutional Repository
collection Online Access
description The completion of business environment in food services industry, specifically fast food restaurant is increasing. Thus, it is crucial to focus the level of customer satisfaction on every transaction
first_indexed 2025-11-15T03:10:08Z
format Book Chapter
id ump-33446
institution Universiti Malaysia Pahang
institution_category Local University
language English
last_indexed 2025-11-15T03:10:08Z
publishDate 2022
publisher Penerbit UMP
recordtype eprints
repository_type Digital Repository
spelling ump-334462022-03-23T09:12:52Z http://umpir.ump.edu.my/id/eprint/33446/ Improving customer satisfaction through supply chain management best practices in fast food restaurant Norhayati, Kasim Sulamat Lee, Khai Loon HD28 Management. Industrial Management HE Transportation and Communications The completion of business environment in food services industry, specifically fast food restaurant is increasing. Thus, it is crucial to focus the level of customer satisfaction on every transaction Penerbit UMP Lee, Khai Loon Cheng, Jack Kie 2022-02-21 Book Chapter PeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/33446/1/book.improving%20customer.pdf Norhayati, Kasim Sulamat and Lee, Khai Loon (2022) Improving customer satisfaction through supply chain management best practices in fast food restaurant. In: In Individual Field Project: Applying Theoretical Know-how to Real-life Business and Engineering Situation. Penerbit UMP, Kuantan, Pahang, pp. 39-46. ISBN 978-967-2831-28-0
spellingShingle HD28 Management. Industrial Management
HE Transportation and Communications
Norhayati, Kasim Sulamat
Lee, Khai Loon
Improving customer satisfaction through supply chain management best practices in fast food restaurant
title Improving customer satisfaction through supply chain management best practices in fast food restaurant
title_full Improving customer satisfaction through supply chain management best practices in fast food restaurant
title_fullStr Improving customer satisfaction through supply chain management best practices in fast food restaurant
title_full_unstemmed Improving customer satisfaction through supply chain management best practices in fast food restaurant
title_short Improving customer satisfaction through supply chain management best practices in fast food restaurant
title_sort improving customer satisfaction through supply chain management best practices in fast food restaurant
topic HD28 Management. Industrial Management
HE Transportation and Communications
url http://umpir.ump.edu.my/id/eprint/33446/
http://umpir.ump.edu.my/id/eprint/33446/1/book.improving%20customer.pdf