Determination of the influence factors on social commerce in SME: A review
Social commerce refers to a new wave of e-commerce wherein traditional e-commerce companies use social media or social networking services to promote online transactions and shopping-related information exchanges. It has become a new critical hub of product sourcing for both businesses and individua...
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| Format: | Article |
| Language: | English |
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Penerbit Universiti Malaysia Pahang
2020
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/29536/ http://umpir.ump.edu.my/id/eprint/29536/1/Determination%20of%20the%20influence%20factors%20on%20social%20commerce.pdf |
| _version_ | 1848823301166596096 |
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| author | Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli |
| author_facet | Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli |
| author_sort | Sutomo, Erwin |
| building | UMP Institutional Repository |
| collection | Online Access |
| description | Social commerce refers to a new wave of e-commerce wherein traditional e-commerce companies use social media or social networking services to promote online transactions and shopping-related information exchanges. It has become a new critical hub of product sourcing for both businesses and individuals. Still, there is a scarcity of identifying what significantly contributes to success. This study aim to investigate the determinants factor that influence the implementation of social commerce. The results of this study are TAM is a method that is widely used for social commerce implementation, while the factors that influence the implementation of social commerce are trust, perceived usefulness, information quality, ease of use, enjoyment, and service quality. |
| first_indexed | 2025-11-15T02:54:57Z |
| format | Article |
| id | ump-29536 |
| institution | Universiti Malaysia Pahang |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T02:54:57Z |
| publishDate | 2020 |
| publisher | Penerbit Universiti Malaysia Pahang |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | ump-295362020-10-12T04:49:23Z http://umpir.ump.edu.my/id/eprint/29536/ Determination of the influence factors on social commerce in SME: A review Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli HF Commerce QA75 Electronic computers. Computer science Social commerce refers to a new wave of e-commerce wherein traditional e-commerce companies use social media or social networking services to promote online transactions and shopping-related information exchanges. It has become a new critical hub of product sourcing for both businesses and individuals. Still, there is a scarcity of identifying what significantly contributes to success. This study aim to investigate the determinants factor that influence the implementation of social commerce. The results of this study are TAM is a method that is widely used for social commerce implementation, while the factors that influence the implementation of social commerce are trust, perceived usefulness, information quality, ease of use, enjoyment, and service quality. Penerbit Universiti Malaysia Pahang 2020 Article PeerReviewed pdf en http://umpir.ump.edu.my/id/eprint/29536/1/Determination%20of%20the%20influence%20factors%20on%20social%20commerce.pdf Sutomo, Erwin and Nur Shamsiah, Abdul Rahman and Awanis, Romli (2020) Determination of the influence factors on social commerce in SME: A review. International Journal of Software Engineering and Computer Systems (IJSECS), 6 (2). pp. 74-83. ISSN 2289-8522. (Published) https://journal.ump.edu.my/ijsecs/article/view/4900 |
| spellingShingle | HF Commerce QA75 Electronic computers. Computer science Sutomo, Erwin Nur Shamsiah, Abdul Rahman Awanis, Romli Determination of the influence factors on social commerce in SME: A review |
| title | Determination of the influence factors on social commerce in SME: A review |
| title_full | Determination of the influence factors on social commerce in SME: A review |
| title_fullStr | Determination of the influence factors on social commerce in SME: A review |
| title_full_unstemmed | Determination of the influence factors on social commerce in SME: A review |
| title_short | Determination of the influence factors on social commerce in SME: A review |
| title_sort | determination of the influence factors on social commerce in sme: a review |
| topic | HF Commerce QA75 Electronic computers. Computer science |
| url | http://umpir.ump.edu.my/id/eprint/29536/ http://umpir.ump.edu.my/id/eprint/29536/ http://umpir.ump.edu.my/id/eprint/29536/1/Determination%20of%20the%20influence%20factors%20on%20social%20commerce.pdf |