An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan
Ethics is a discipline dealing with a set of rules, principles, and beliefs used to judge the value of human actions. Ethics are relevant in the transportation sector because of the diversity and the social relevance of its effects, both positive and negative. Ethics in Business is nothing but the d...
| Main Authors: | , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
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KnE Social Sciences
2019
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/25813/ http://umpir.ump.edu.my/id/eprint/25813/1/An%20Empirical%20View%20on%20Ethical%20Values.pdf |
| _version_ | 1848822375888453632 |
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| author | Diyana, Kamarudin Mohammad Fitri, Idrus Siti Aisyah, Ismail Shariman, Mustafa |
| author_facet | Diyana, Kamarudin Mohammad Fitri, Idrus Siti Aisyah, Ismail Shariman, Mustafa |
| author_sort | Diyana, Kamarudin |
| building | UMP Institutional Repository |
| collection | Online Access |
| description | Ethics is a discipline dealing with a set of rules, principles, and beliefs used to judge the value of human actions. Ethics are relevant in the transportation sector because of the diversity and the social relevance of its effects, both positive and negative. Ethics in Business is nothing but the do’s (good things and honest activities) and don’ts (bad things, cheating, bribe, duplicate products) by the marketers in the business. There should be business ethics, meaning that the business should be conducted according to certain self-recognized moral standards. Most of the government agencies have very strict conduct of rules and moral standard on which the entire functioning is hovering and most of the time customer gains the benefits. In order to protect the public and company interest, the practice of professionalism in bus services should be practiced. The objective of this research is to analyse the ethical issue in Rapid Kuantan bus service. The study utilizes informal interview toward operation and bus control centre staff and observational as its methodology. Four dimension of different cases discussed in this paper to see the relation of action taken and its relation with the said elements. In this study, the expected outcome is high ethics and morality is a vital value and characteristic that lead to the trusted and effective of bus services. |
| first_indexed | 2025-11-15T02:40:15Z |
| format | Conference or Workshop Item |
| id | ump-25813 |
| institution | Universiti Malaysia Pahang |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-15T02:40:15Z |
| publishDate | 2019 |
| publisher | KnE Social Sciences |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | ump-258132019-11-19T08:19:09Z http://umpir.ump.edu.my/id/eprint/25813/ An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan Diyana, Kamarudin Mohammad Fitri, Idrus Siti Aisyah, Ismail Shariman, Mustafa HD Industries. Land use. Labor Ethics is a discipline dealing with a set of rules, principles, and beliefs used to judge the value of human actions. Ethics are relevant in the transportation sector because of the diversity and the social relevance of its effects, both positive and negative. Ethics in Business is nothing but the do’s (good things and honest activities) and don’ts (bad things, cheating, bribe, duplicate products) by the marketers in the business. There should be business ethics, meaning that the business should be conducted according to certain self-recognized moral standards. Most of the government agencies have very strict conduct of rules and moral standard on which the entire functioning is hovering and most of the time customer gains the benefits. In order to protect the public and company interest, the practice of professionalism in bus services should be practiced. The objective of this research is to analyse the ethical issue in Rapid Kuantan bus service. The study utilizes informal interview toward operation and bus control centre staff and observational as its methodology. Four dimension of different cases discussed in this paper to see the relation of action taken and its relation with the said elements. In this study, the expected outcome is high ethics and morality is a vital value and characteristic that lead to the trusted and effective of bus services. KnE Social Sciences 2019 Conference or Workshop Item PeerReviewed pdf en cc_by_4 http://umpir.ump.edu.my/id/eprint/25813/1/An%20Empirical%20View%20on%20Ethical%20Values.pdf Diyana, Kamarudin and Mohammad Fitri, Idrus and Siti Aisyah, Ismail and Shariman, Mustafa (2019) An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan. In: KnE Social Sciences: FGIC 2nd Conference on Governance and Integrity 2019 , 19-20 August 2019 , Yayasan Pahang, Kuantan, Pahang, Malaysia. pp. 364-373.. ISSN 2518-668X (Published) https://doi.org/10.18502/kss.v3i22.5061 |
| spellingShingle | HD Industries. Land use. Labor Diyana, Kamarudin Mohammad Fitri, Idrus Siti Aisyah, Ismail Shariman, Mustafa An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan |
| title | An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan |
| title_full | An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan |
| title_fullStr | An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan |
| title_full_unstemmed | An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan |
| title_short | An Empirical View on Ethical Values and Moralism of Public Bus Service in Kuantan |
| title_sort | empirical view on ethical values and moralism of public bus service in kuantan |
| topic | HD Industries. Land use. Labor |
| url | http://umpir.ump.edu.my/id/eprint/25813/ http://umpir.ump.edu.my/id/eprint/25813/ http://umpir.ump.edu.my/id/eprint/25813/1/An%20Empirical%20View%20on%20Ethical%20Values.pdf |