A model of managing innovation of SMEs in Indonesian creative industries

A model of managing innovation of SMEs in Indonesian creative industries

Companies in today's business environment, including SMEs, are expected to produce a product that is creative and innovative. However, there is still a lack of sequential guidance about how to manage innovation particularly for SMEs in creative industry. The objective of this research is to dev...

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Bibliographic Details
Main Authors: Azis, Yudi, Mohd Ridzuan, Darun, Kartini, Dwi, Bernik, Merita, Harsanto, Budi
Format: Article
Language:English
Published: Universiti Malaysia Sarawak 2017
Subjects:
HD28 Management. Industrial Management
Online Access:http://umpir.ump.edu.my/id/eprint/21187/
http://umpir.ump.edu.my/id/eprint/21187/1/A%20model%20of%20managing%20innovation%20of%20SMEs%20in%20Indonesian%20creative%20industries.pdf

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