A genre-based analysis of hotel advertisements in Malaysia / Li Yong Qing

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A genre-based analysis of hotel advertisements in Malaysia / Li Yong Qing

This is a genre-based study on hotel advertisements in Malaysia. The purpose of the study is to use a genre approach to explain the use of advertising language in Malaysia hotel advertisements in attaining their objectives. The study also examines the way the advertisements were written. The Five-M...

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Bibliographic Details
Main Author:	Li, Yong Qing
Format:	Thesis
Published:	2013
Subjects:	P Philology. Linguistics
Online Access:	http://studentsrepo.um.edu.my/5699/ http://studentsrepo.um.edu.my/5699/1/TGC100014_LI_YONGQING_(ML).pdf

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