The influence of relationship quality on customer loyalty: Evidence from the practices of outsourcing in the Malaysian hotel industry / Maria Abdul Rahman

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The influence of relationship quality on customer loyalty: Evidence from the practices of outsourcing in the Malaysian hotel industry / Maria Abdul Rahman

Tourist arrivals in Malaysia from January to December 2012, according to the Research Division of Tourism Malaysia, amounted to 25.03 million people, compared to 24.71 million people for the same period in 2011, an increase of 1.3 percent. The tourism industry generated receipts for Malaysia in 2012...

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Bibliographic Details
Main Author:	Rahman, Maria Abdul
Format:	Thesis
Published:	2014
Subjects:	HB Economic Theory
Online Access:	http://studentsrepo.um.edu.my/4607/ http://studentsrepo.um.edu.my/4607/1/Maria_Abdul_Rahman_CHA050015.pdf

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