Travel behavior among Malaysian gays : A comparison between Malay, Indian and Chinese ethnicities / Sumithra Retnam

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Travel behavior among Malaysian gays : A comparison between Malay, Indian and Chinese ethnicities / Sumithra Retnam

To date, little research has been completed on the Malaysian gay market segment. Their preferences are almost unknown when it comes to travelling, such as their destination choice, motivation, and activities. As the gay market is known worldwide to be a lucrative market segment, an in-depth in...

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Bibliographic Details
Main Author:	Retnam, Sumithra
Format:	Thesis
Published:	2012
Subjects:	HD Industries. Land use. Labor HF Commerce
Online Access:	http://pendeta.um.edu.my/client/default/search/results?qu=Travel+behavior+among+Malaysian+gays+%3A+A+comparison+between+Malay%2C+Indian+and+Chinese+ethnicities&te= http://studentsrepo.um.edu.my/3935/1/1._Title_page%2C_abstract%2C_content.pdf http://studentsrepo.um.edu.my/3935/2/1_%26_INTRO_%26_LIT_REVIEW.pdf http://studentsrepo.um.edu.my/3935/3/3_RESEARCH_METHODOLOGY.pdf http://studentsrepo.um.edu.my/3935/4/4_%26_5_RESEARCH_RESULTS%2C_CONCLUSION.pdf http://studentsrepo.um.edu.my/3935/5/REFERENCES.pdf http://studentsrepo.um.edu.my/3935/6/APPENDIXES.pdf

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