Factors influencing Arab and Non-Arab customers' satisfaction towards banks in Malaysia / Nada Tareq Al-Mallah

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Factors influencing Arab and Non-Arab customers' satisfaction towards banks in Malaysia / Nada Tareq Al-Mallah

In this study different dimensions of service quality, customer expertise’s and customer demographics have been considered and viewed as a direct determinant of customer satisfaction with an indirect determinant of service value moderating the service quality dimension in the process leading to o...

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Bibliographic Details
Main Author:	Al-Mallah, Nada Tareq
Format:	Thesis
Published:	2012
Subjects:	HG Finance
Online Access:	http://pendeta.um.edu.my/client/default/search/results?qu=Factors+influencing+Arab+and+Non-Arab+customers%27+satisfaction+towards+banks+in+Malaysia&te= http://studentsrepo.um.edu.my/3920/1/1._Title_page%2C_abstract%2C_content.pdf http://studentsrepo.um.edu.my/3920/2/c_1_%26_2_Introduction%2C_Lit_Review.pdf http://studentsrepo.um.edu.my/3920/3/c_3_Research_Methodology.pdf http://studentsrepo.um.edu.my/3920/4/C_4_%26_5_Research_Results%2C_Conclusion.pdf http://studentsrepo.um.edu.my/3920/5/References.pdf http://studentsrepo.um.edu.my/3920/6/APPENDICES.pdf

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