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Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng

Bibliographic Details
Main Author:	Lew, Bel Lee Peng
Format:	Thesis
Published:	2010
Subjects:	HF Commerce
Online Access:	http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01UTAMA/0/5?searchdata1="Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands"{245} http://studentsrepo.um.edu.my/1700/1/INTRO.pdf http://studentsrepo.um.edu.my/1700/2/CH_1.pdf http://studentsrepo.um.edu.my/1700/3/CH_2.pdf http://studentsrepo.um.edu.my/1700/4/CH_3.pdf http://studentsrepo.um.edu.my/1700/5/CH_4.pdf http://studentsrepo.um.edu.my/1700/6/CH_5.pdf http://studentsrepo.um.edu.my/1700/7/BIB.pdf http://studentsrepo.um.edu.my/1700/8/APDX.pdf

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