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Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee

Bibliographic Details
Main Author:	Cheng, Siew Yee
Format:	Thesis
Published:	2011
Subjects:	HF Commerce
Online Access:	http://pendeta.um.edu.my/client/default/search/results?qu=Employees%27+brand+commitment+in+the+service+industry&te= http://studentsrepo.um.edu.my/1305/1/INTRO.pdf http://studentsrepo.um.edu.my/1305/2/CHAP_1.pdf http://studentsrepo.um.edu.my/1305/3/CHAP_2.pdf http://studentsrepo.um.edu.my/1305/4/CHAP_3.pdf http://studentsrepo.um.edu.my/1305/5/CHAP_4.pdf http://studentsrepo.um.edu.my/1305/6/CHAP_5.pdf http://studentsrepo.um.edu.my/1305/7/BIB.pdf

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