A multimodal analysis of Bangladeshi fairness product advertisements / Shushmita Hossain Khan

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A multimodal analysis of Bangladeshi fairness product advertisements / Shushmita Hossain Khan

The notion of beauty is associated with fair skin tone in Bangladesh. Bangladeshis have varied skin tones although generally most of the people have a dark complexion. Fairness product advertisements tend to suggest that fair complexion is essential for marriage, successful career and promote that u...

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Bibliographic Details
Main Author:	Shushmita , Hossain Khan
Format:	Thesis
Published:	2020
Subjects:	P Philology. Linguistics
Online Access:	http://studentsrepo.um.edu.my/12765/ http://studentsrepo.um.edu.my/12765/2/Shushmita.pdf http://studentsrepo.um.edu.my/12765/1/Shushmita.pdf

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