A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh

English is a universal language of communication in many industries such as Education, Business, Medical, Finance, Hospitality and Digital World. The present study focuses on the oral communicative needs analysis for business students in one of the private universities in Kuala Lumpur, Malaysia. It...

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Main Author: Savina Kaur , Raminderjeet Singh
Format: Thesis
Published: 2020
Subjects:
Online Access:http://studentsrepo.um.edu.my/12686/
http://studentsrepo.um.edu.my/12686/2/Savina_Kaur.pdf
http://studentsrepo.um.edu.my/12686/1/Savina_Kaur.pdf
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author Savina Kaur , Raminderjeet Singh
author_facet Savina Kaur , Raminderjeet Singh
author_sort Savina Kaur , Raminderjeet Singh
building UM Research Repository
collection Online Access
description English is a universal language of communication in many industries such as Education, Business, Medical, Finance, Hospitality and Digital World. The present study focuses on the oral communicative needs analysis for business students in one of the private universities in Kuala Lumpur, Malaysia. It was reported that many employers were reluctant to employ fresh graduates due to poor communication in English (Sani, R. The NST, 2019). Therefore, the objectives of this study is to identify three things which are, the English language needs of the Business students and challenges of the business students in English language as well as to propose an English language syllabus pertaining to the workplace. This study utilized a qualitative method (Creswell, 2014) with the distributions of questionnaires to 30 business students and semi-structured interviews to business lecturers and industrial supervisors. The findings show that business students faced major problems in communicating in English language such as, incorrect pronunciations, lack of presentation skills and poor abilities to communicate with colleagues and clients. The findings further revealed that the business students need a specific course module for a Business English course and emphasis has to be on speaking and listening skills pertaining to the workplace. Some suggestions for Business English syllabus suggested by the respondents of this study are, negotiating in various situations, making polite conversations with prospective clients and telephoning skills. It is hoped that the present study would be beneficial for business students to face the real workplace challenges as English language proficiency plays an important role for employment.
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spelling um-126862021-12-15T18:30:54Z A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh Savina Kaur , Raminderjeet Singh P Philology. Linguistics PE English English is a universal language of communication in many industries such as Education, Business, Medical, Finance, Hospitality and Digital World. The present study focuses on the oral communicative needs analysis for business students in one of the private universities in Kuala Lumpur, Malaysia. It was reported that many employers were reluctant to employ fresh graduates due to poor communication in English (Sani, R. The NST, 2019). Therefore, the objectives of this study is to identify three things which are, the English language needs of the Business students and challenges of the business students in English language as well as to propose an English language syllabus pertaining to the workplace. This study utilized a qualitative method (Creswell, 2014) with the distributions of questionnaires to 30 business students and semi-structured interviews to business lecturers and industrial supervisors. The findings show that business students faced major problems in communicating in English language such as, incorrect pronunciations, lack of presentation skills and poor abilities to communicate with colleagues and clients. The findings further revealed that the business students need a specific course module for a Business English course and emphasis has to be on speaking and listening skills pertaining to the workplace. Some suggestions for Business English syllabus suggested by the respondents of this study are, negotiating in various situations, making polite conversations with prospective clients and telephoning skills. It is hoped that the present study would be beneficial for business students to face the real workplace challenges as English language proficiency plays an important role for employment. 2020-08 Thesis NonPeerReviewed application/pdf http://studentsrepo.um.edu.my/12686/2/Savina_Kaur.pdf application/pdf http://studentsrepo.um.edu.my/12686/1/Savina_Kaur.pdf Savina Kaur , Raminderjeet Singh (2020) A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh. Masters thesis, Universiti Malaya. http://studentsrepo.um.edu.my/12686/
spellingShingle P Philology. Linguistics
PE English
Savina Kaur , Raminderjeet Singh
A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh
title A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh
title_full A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh
title_fullStr A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh
title_full_unstemmed A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh
title_short A needs analysis of oral communication for business students / Savina Kaur Raminderjeet Singh
title_sort needs analysis of oral communication for business students / savina kaur raminderjeet singh
topic P Philology. Linguistics
PE English
url http://studentsrepo.um.edu.my/12686/
http://studentsrepo.um.edu.my/12686/2/Savina_Kaur.pdf
http://studentsrepo.um.edu.my/12686/1/Savina_Kaur.pdf