Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir

Franchising has expanded rapidly around the world during the 1970s and 1980s. It is often viewed as an industry by itself. However, franchising is not an industry, but a process - an ongoing contractual relationship between a franchisor and a franchisee. Franchising is a distribution method which is...

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Main Author: Mohd Hedzir, Anniza
Format: Thesis
Language:English
Published: 1993
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/36194/
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author Mohd Hedzir, Anniza
author_facet Mohd Hedzir, Anniza
author_sort Mohd Hedzir, Anniza
building UiTM Institutional Repository
collection Online Access
description Franchising has expanded rapidly around the world during the 1970s and 1980s. It is often viewed as an industry by itself. However, franchising is not an industry, but a process - an ongoing contractual relationship between a franchisor and a franchisee. Franchising is a distribution method which is being used by an increasing number of businesses for expansion and growth. Franchising is defined by the British Franchise Association as the method by which the owner of a business (franchisor) contractually agrees to allow another independent person or company (franchisee) to market a certain product or service within a specified geographical area
first_indexed 2025-11-14T23:07:26Z
format Thesis
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institution Universiti Teknologi MARA
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language English
last_indexed 2025-11-14T23:07:26Z
publishDate 1993
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spelling uitm-361942022-07-15T07:51:32Z https://ir.uitm.edu.my/id/eprint/36194/ Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir Mohd Hedzir, Anniza Investment, capital formation, speculation Franchising has expanded rapidly around the world during the 1970s and 1980s. It is often viewed as an industry by itself. However, franchising is not an industry, but a process - an ongoing contractual relationship between a franchisor and a franchisee. Franchising is a distribution method which is being used by an increasing number of businesses for expansion and growth. Franchising is defined by the British Franchise Association as the method by which the owner of a business (franchisor) contractually agrees to allow another independent person or company (franchisee) to market a certain product or service within a specified geographical area 1993-04 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/36194/1/36194.PDF Mohd Hedzir, Anniza (1993) Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir. (1993) Diploma thesis, thesis, Universiti Teknologi MARA.
spellingShingle Investment, capital formation, speculation
Mohd Hedzir, Anniza
Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir
title Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir
title_full Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir
title_fullStr Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir
title_full_unstemmed Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir
title_short Franchising : an alternative business investment (a study based on eon franchise service dealer) / Anniza Mohd Hedzir
title_sort franchising : an alternative business investment (a study based on eon franchise service dealer) / anniza mohd hedzir
topic Investment, capital formation, speculation
url https://ir.uitm.edu.my/id/eprint/36194/