The factors influencing customer trust in online shopping provided by Groupon HQ Malaysia / Umar Fitri Razali and Nur Amira Hashim

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The factors influencing customer trust in online shopping provided by Groupon HQ Malaysia / Umar Fitri Razali and Nur Amira Hashim

The purpose of this study is to investigate the influence factors of consumer trust in online shopping provided by Groupon HQ Malaysia. In this study it will help the organization to increase their productivity and organization performance in the online industry. As the Internet is widely used by co...

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Bibliographic Details
Main Authors:	Razali, Umar Fitri, Hashim, Nur Amira
Format:	Student Project
Language:	English
Published:	2014
Subjects:	Telemarketing. Internet marketing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Sales promotion
Online Access:	https://ir.uitm.edu.my/id/eprint/35596/

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