Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.]

Smart Clap Lamp will use pull strategy to make people aware of its products. It will be positioned as a product of moderate price and high quality. There will be various types of promotional campaign to make people aware of the product brand and amazing offers. The marketing tools will include TV Co...

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Main Authors: Hamdan, Mohammad Iqbal Shauqi, Isham, Muhammad Arif, Hafiz, Muhammad Hariz, Amir, Zul Fadzly, Azman, Siti Nur Aishah
Format: Entrepreneurship Project
Language:English
Published: 2019
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/35512/
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author Hamdan, Mohammad Iqbal Shauqi
Isham, Muhammad Arif
Hafiz, Muhammad Hariz
Amir, Zul Fadzly
Azman, Siti Nur Aishah
author_facet Hamdan, Mohammad Iqbal Shauqi
Isham, Muhammad Arif
Hafiz, Muhammad Hariz
Amir, Zul Fadzly
Azman, Siti Nur Aishah
author_sort Hamdan, Mohammad Iqbal Shauqi
building UiTM Institutional Repository
collection Online Access
description Smart Clap Lamp will use pull strategy to make people aware of its products. It will be positioned as a product of moderate price and high quality. There will be various types of promotional campaign to make people aware of the product brand and amazing offers. The marketing tools will include TV Commercial and also posters. Smart Clap Lamp’s marketing budget is estimated in affordable method which will enable it to continue the huge sales promotion schedule. As Smart Clap Lamp is the new type of lamp product along with unique way to switch it on, that’s why there will be a great opportunity to grab the market share with higher demand. Smart Clap Lamp products will be produced in its own production in Pasir Gudang because of convenient transport and availability of raw materials. Finished product will be distributed with help of local distributor
first_indexed 2025-11-14T23:04:38Z
format Entrepreneurship Project
id uitm-35512
institution Universiti Teknologi MARA
institution_category Local University
language English
last_indexed 2025-11-14T23:04:38Z
publishDate 2019
recordtype eprints
repository_type Digital Repository
spelling uitm-355122020-11-06T02:26:37Z https://ir.uitm.edu.my/id/eprint/35512/ Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.] Hamdan, Mohammad Iqbal Shauqi Isham, Muhammad Arif Hafiz, Muhammad Hariz Amir, Zul Fadzly Azman, Siti Nur Aishah Planning. Business planning. Strategic planning Electric lighting Smart Clap Lamp will use pull strategy to make people aware of its products. It will be positioned as a product of moderate price and high quality. There will be various types of promotional campaign to make people aware of the product brand and amazing offers. The marketing tools will include TV Commercial and also posters. Smart Clap Lamp’s marketing budget is estimated in affordable method which will enable it to continue the huge sales promotion schedule. As Smart Clap Lamp is the new type of lamp product along with unique way to switch it on, that’s why there will be a great opportunity to grab the market share with higher demand. Smart Clap Lamp products will be produced in its own production in Pasir Gudang because of convenient transport and availability of raw materials. Finished product will be distributed with help of local distributor 2019 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/35512/1/35512.pdf Hamdan, Mohammad Iqbal Shauqi and Isham, Muhammad Arif and Hafiz, Muhammad Hariz and Amir, Zul Fadzly and Azman, Siti Nur Aishah (2019) Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.]. (2019) [Entrepreneurship Project] (Unpublished)
spellingShingle Planning. Business planning. Strategic planning
Electric lighting
Hamdan, Mohammad Iqbal Shauqi
Isham, Muhammad Arif
Hafiz, Muhammad Hariz
Amir, Zul Fadzly
Azman, Siti Nur Aishah
Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.]
title Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.]
title_full Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.]
title_fullStr Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.]
title_full_unstemmed Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.]
title_short Haiza lighting ventures : smart clap lamp / Mohammad Iqbal Shauqi Hamdan...[et al.]
title_sort haiza lighting ventures : smart clap lamp / mohammad iqbal shauqi hamdan...[et al.]
topic Planning. Business planning. Strategic planning
Electric lighting
url https://ir.uitm.edu.my/id/eprint/35512/