Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]

Describes a study performed in Sungai Petani, Kedah, Malaysia to develop a reliable and valid scale for the measurement of the perceived serv ice quality of bank serv ices. The Bank Islam which located in Sungai Petani , Kedah , Malaysia has been chosen as a sample for the research field study. A...

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Main Authors: Sadek, Daing Maruak, Anuar, Azyyati, Zainal, Noor Saliza
Format: Research Reports
Language:English
Published: 2011
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/34607/
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author Sadek, Daing Maruak
Anuar, Azyyati
Zainal, Noor Saliza
author_facet Sadek, Daing Maruak
Anuar, Azyyati
Zainal, Noor Saliza
author_sort Sadek, Daing Maruak
building UiTM Institutional Repository
collection Online Access
description Describes a study performed in Sungai Petani, Kedah, Malaysia to develop a reliable and valid scale for the measurement of the perceived serv ice quality of bank serv ices. The Bank Islam which located in Sungai Petani , Kedah , Malaysia has been chosen as a sample for the research field study. A sample of retail banking customers in Bank Islam was surveyed through a questionnaire. The proposed scale is called SERVQUAL and comprises 33 items named ' CARTER' with six dimensions (Compliance, Assurance, Reliability, Tangible , Empathy and Responsiveness), which customized for suitability of Bank Islam.The Bank Islam were chosen because the bank was identified to have a different operational principles as compared to other conventional banks in Malaysia. The Bank Is lam is recognized and operated its business according to th e Is lamic principles and mu s t syaria ' compliance and therefore riba is stricthly prohibited. The data gathered, which were derived from customers of Bank Islam through questionnaire and was analyzed by using SPSS to compare the perception of customers in relation to their feeling about the given issues. The results indicated that compliance issues are very important for Bank Islam customers, and the customers seemed more appreciate Bank Islam for its religious provision rather than its service quality offered.
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institution Universiti Teknologi MARA
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publishDate 2011
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spelling uitm-346072020-10-01T01:54:14Z https://ir.uitm.edu.my/id/eprint/34607/ Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.] Sadek, Daing Maruak Anuar, Azyyati Zainal, Noor Saliza Consumer satisfaction Customer services. Customer relations Describes a study performed in Sungai Petani, Kedah, Malaysia to develop a reliable and valid scale for the measurement of the perceived serv ice quality of bank serv ices. The Bank Islam which located in Sungai Petani , Kedah , Malaysia has been chosen as a sample for the research field study. A sample of retail banking customers in Bank Islam was surveyed through a questionnaire. The proposed scale is called SERVQUAL and comprises 33 items named ' CARTER' with six dimensions (Compliance, Assurance, Reliability, Tangible , Empathy and Responsiveness), which customized for suitability of Bank Islam.The Bank Islam were chosen because the bank was identified to have a different operational principles as compared to other conventional banks in Malaysia. The Bank Is lam is recognized and operated its business according to th e Is lamic principles and mu s t syaria ' compliance and therefore riba is stricthly prohibited. The data gathered, which were derived from customers of Bank Islam through questionnaire and was analyzed by using SPSS to compare the perception of customers in relation to their feeling about the given issues. The results indicated that compliance issues are very important for Bank Islam customers, and the customers seemed more appreciate Bank Islam for its religious provision rather than its service quality offered. 2011-01 Research Reports NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/34607/1/34607.pdf Sadek, Daing Maruak and Anuar, Azyyati and Zainal, Noor Saliza (2011) Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]. (2011) [Research Reports] (Unpublished)
spellingShingle Consumer satisfaction
Customer services. Customer relations
Sadek, Daing Maruak
Anuar, Azyyati
Zainal, Noor Saliza
Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]
title Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]
title_full Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]
title_fullStr Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]
title_full_unstemmed Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]
title_short Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]
title_sort comparative study on service quality in bank islam (bimb): sungai petani, kedah / daing maruak sadek...[et al.]
topic Consumer satisfaction
Customer services. Customer relations
url https://ir.uitm.edu.my/id/eprint/34607/