Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini

This study examines the factors that influence online food delivery services among the students of UiTM Cawangan Selangor, Kampus Puncak Alam. The factors needs to be achieved from the customers are consist of three elements which are; trust, satisfaction, and loyalty. A survey data of 102 online fo...

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Main Author: Zaini, Norzahirah
Format: Student Project
Language:English
Published: 2019
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/34071/
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author Zaini, Norzahirah
author_facet Zaini, Norzahirah
author_sort Zaini, Norzahirah
building UiTM Institutional Repository
collection Online Access
description This study examines the factors that influence online food delivery services among the students of UiTM Cawangan Selangor, Kampus Puncak Alam. The factors needs to be achieved from the customers are consist of three elements which are; trust, satisfaction, and loyalty. A survey data of 102 online food delivery customers were used to test the research correlation using Statistical Package for Social Sciences (SPSS). Results reveal a weak significant relationship between the customer experience in the usage of online food delivery services and customer loyalty of online food delivery services. Moreover, the factors of online food delivery services among the students also determine the customer satisfaction that will lead to the trust and loyalty. To conclude, the study provides valuable insights for operation of online food ordering and delivery successfully.
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institution Universiti Teknologi MARA
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publishDate 2019
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spelling uitm-340712020-09-21T08:57:56Z https://ir.uitm.edu.my/id/eprint/34071/ Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini Zaini, Norzahirah Food service Malaysia This study examines the factors that influence online food delivery services among the students of UiTM Cawangan Selangor, Kampus Puncak Alam. The factors needs to be achieved from the customers are consist of three elements which are; trust, satisfaction, and loyalty. A survey data of 102 online food delivery customers were used to test the research correlation using Statistical Package for Social Sciences (SPSS). Results reveal a weak significant relationship between the customer experience in the usage of online food delivery services and customer loyalty of online food delivery services. Moreover, the factors of online food delivery services among the students also determine the customer satisfaction that will lead to the trust and loyalty. To conclude, the study provides valuable insights for operation of online food ordering and delivery successfully. 2019-12 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/34071/1/34071_5.pdf Zaini, Norzahirah (2019) Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini. (2019) [Student Project] (Unpublished)
spellingShingle Food service
Malaysia
Zaini, Norzahirah
Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini
title Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini
title_full Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini
title_fullStr Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini
title_full_unstemmed Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini
title_short Factors influencing online food delivery services among UiTM Cawangan Selangor, Kampus Puncak Alam students / Norzahirah Zaini
title_sort factors influencing online food delivery services among uitm cawangan selangor, kampus puncak alam students / norzahirah zaini
topic Food service
Malaysia
url https://ir.uitm.edu.my/id/eprint/34071/