Service delivery system and customer patronization : a comparison of ethnic restaurants in Shah Alam / Zulhan Othman

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Service delivery system and customer patronization : a comparison of ethnic restaurants in Shah Alam / Zulhan Othman

In today's sophisticated environment demand by restaurant customers for the highest levels of efficiency, quality, flexibility and dependability in the service delivery system has increased tremendously. Many restaurant businesses recognize that attaining customer satisfaction through effici...

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Bibliographic Details
Main Author:	Othman, Zulhan
Format:	Thesis
Language:	English
Published:	2007
Subjects:	Malaysia Restaurants, cafeterias, tearooms, etc.
Online Access:	https://ir.uitm.edu.my/id/eprint/3395/

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