Satu tinjauan mengenai kesan penggunaan 'model' pada papan iklan terhadap pengguna di Malaysia / Rohaiza Mohd Nawi

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Satu tinjauan mengenai kesan penggunaan 'model' pada papan iklan terhadap pengguna di Malaysia / Rohaiza Mohd Nawi

Penulis ingin menyentuh mengenai apakah yang dimaksudkan dengan model serta penggunaannya pada papan iklan. Dapatkah ia menarikkan lagi papan iklan pada masa kini (90-an), definasi papan iklan serta fungsinya terhadap masyarakat dan tempat strategik papan iklan ini agar ianya menjadi tontonan orang...

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Bibliographic Details
Main Author:	Mohd Nawi, Rohaiza
Format:	Student Project
Language:	English
Published:	1999
Subjects:	Advertising Methods. Outdoor advertising. Billboards. Posters
Online Access:	https://ir.uitm.edu.my/id/eprint/33878/

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