Consumers’ response on local food franchise facebook advertising / Muhamad Kamarul Zaman Mohd Ariffin

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Consumers’ response on local food franchise facebook advertising / Muhamad Kamarul Zaman Mohd Ariffin

In this digital era, social media is one of the most important tool in marketing to any business as it is widely used by both potential customer and organization in engaging a positive relationship with each other. In Malaysia, the trend of using social media as a marketing medium are being practice...

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Bibliographic Details
Main Author:	Mohd Ariffin, Muhamad Kamarul Zaman
Format:	Student Project
Language:	English
Published:	2018
Subjects:	Social interaction Social values Information technology. Information society. Digital divide Nutrition. Foods and food supply Beverages
Online Access:	https://ir.uitm.edu.my/id/eprint/33695/

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