Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee

This study explores the factors influencing consumer ethical in purchasing process of pirated vcds or cds. 50 questionnaires were distributed among potential respondents for this study, of which all were returned. After completing the screening process, all the responses were considered complete an...

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Main Author: Sapee, Nurul Liyana
Format: Thesis
Language:English
Published: 2011
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/33304/
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author Sapee, Nurul Liyana
author_facet Sapee, Nurul Liyana
author_sort Sapee, Nurul Liyana
building UiTM Institutional Repository
collection Online Access
description This study explores the factors influencing consumer ethical in purchasing process of pirated vcds or cds. 50 questionnaires were distributed among potential respondents for this study, of which all were returned. After completing the screening process, all the responses were considered complete and valid to undergo data analysis. The results of this study showed that there is a significant relationship between consumer moral judgments, social influence, and price or value consciousness towards the consumer ethical decision making when purchasing pirated vcds or cds. The outcome of this research showed a comprehensively integrated framework allowing policy makers and responsible parties to explore dimensions like moral judgment, social influence and price or value consciousness and their effect on the consumer’s decision making in purchasing pirated vcds or cds. However, further research is needed to examine these factors in Malaysia with additional samples before generalizations can be accurately made
first_indexed 2025-11-14T22:55:41Z
format Thesis
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institution Universiti Teknologi MARA
institution_category Local University
language English
last_indexed 2025-11-14T22:55:41Z
publishDate 2011
recordtype eprints
repository_type Digital Repository
spelling uitm-333042020-08-10T09:36:27Z https://ir.uitm.edu.my/id/eprint/33304/ Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee Sapee, Nurul Liyana Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction This study explores the factors influencing consumer ethical in purchasing process of pirated vcds or cds. 50 questionnaires were distributed among potential respondents for this study, of which all were returned. After completing the screening process, all the responses were considered complete and valid to undergo data analysis. The results of this study showed that there is a significant relationship between consumer moral judgments, social influence, and price or value consciousness towards the consumer ethical decision making when purchasing pirated vcds or cds. The outcome of this research showed a comprehensively integrated framework allowing policy makers and responsible parties to explore dimensions like moral judgment, social influence and price or value consciousness and their effect on the consumer’s decision making in purchasing pirated vcds or cds. However, further research is needed to examine these factors in Malaysia with additional samples before generalizations can be accurately made 2011-04 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/33304/1/33304.pdf Sapee, Nurul Liyana (2011) Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.
spellingShingle Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Consumer satisfaction
Sapee, Nurul Liyana
Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee
title Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee
title_full Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee
title_fullStr Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee
title_full_unstemmed Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee
title_short Factors that influence consumer ethics in purchasing process of pirated VCDs and CDs / Nurul Liyana Sapee
title_sort factors that influence consumer ethics in purchasing process of pirated vcds and cds / nurul liyana sapee
topic Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Consumer satisfaction
url https://ir.uitm.edu.my/id/eprint/33304/