Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.]

Malaysia had committed to be an automotive-producing country through the establishment of Proton in the year 1983. Since then, Proton has been quite a significant contributor to the Malaysian economy. People are influenced to purchase cars due to a number of factors; and these factors are studied in...

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Main Authors: Mohd Zain, Zahariah, Abd Rahim, Lina Nadia, Mohamed Thaheer, Ahmad Shazeer, Samsudin, Amira Natasha
Format: Article
Language:English
Published: Universiti Teknologi Mara Selangor 2020
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/33037/
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author Mohd Zain, Zahariah
Abd Rahim, Lina Nadia
Mohamed Thaheer, Ahmad Shazeer
Samsudin, Amira Natasha
author_facet Mohd Zain, Zahariah
Abd Rahim, Lina Nadia
Mohamed Thaheer, Ahmad Shazeer
Samsudin, Amira Natasha
author_sort Mohd Zain, Zahariah
building UiTM Institutional Repository
collection Online Access
description Malaysia had committed to be an automotive-producing country through the establishment of Proton in the year 1983. Since then, Proton has been quite a significant contributor to the Malaysian economy. People are influenced to purchase cars due to a number of factors; and these factors are studied in this research. This paper aims to identify the relationship between the macroeconomic indicators and the sales volume of cars in Malaysia. In achieving the objective, the study used secondary data gathered from Internet search, journals, and government agencies, which were then analyzed using descriptive statistic, correlation analysis, and multiple regression statistic. The result of the study shows that inflation and unemployment contribute significantly to the volume of car sales for Proton. On the other hand, gross domestic product (GDP) and interest rate do not have significant impact on the sales volume. These findings will provide Proton with valuable insights about which factors are the most influential, so they could strategize accordingly.
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spelling uitm-330372020-08-18T03:14:48Z https://ir.uitm.edu.my/id/eprint/33037/ Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.] abrij Mohd Zain, Zahariah Abd Rahim, Lina Nadia Mohamed Thaheer, Ahmad Shazeer Samsudin, Amira Natasha Automobile industry and trade Malaysia Malaysia had committed to be an automotive-producing country through the establishment of Proton in the year 1983. Since then, Proton has been quite a significant contributor to the Malaysian economy. People are influenced to purchase cars due to a number of factors; and these factors are studied in this research. This paper aims to identify the relationship between the macroeconomic indicators and the sales volume of cars in Malaysia. In achieving the objective, the study used secondary data gathered from Internet search, journals, and government agencies, which were then analyzed using descriptive statistic, correlation analysis, and multiple regression statistic. The result of the study shows that inflation and unemployment contribute significantly to the volume of car sales for Proton. On the other hand, gross domestic product (GDP) and interest rate do not have significant impact on the sales volume. These findings will provide Proton with valuable insights about which factors are the most influential, so they could strategize accordingly. Universiti Teknologi Mara Selangor 2020-06 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/33037/1/33037.pdf Mohd Zain, Zahariah and Abd Rahim, Lina Nadia and Mohamed Thaheer, Ahmad Shazeer and Samsudin, Amira Natasha (2020) Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.]. (2020) Advances in Business Research International Journal <https://ir.uitm.edu.my/view/publication/Advances_in_Business_Research_International_Journal.html>, 6 (1). pp. 1-8. ISSN 2462-1838
spellingShingle Automobile industry and trade
Malaysia
Mohd Zain, Zahariah
Abd Rahim, Lina Nadia
Mohamed Thaheer, Ahmad Shazeer
Samsudin, Amira Natasha
Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.]
title Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.]
title_full Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.]
title_fullStr Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.]
title_full_unstemmed Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.]
title_short Short run macroeconomic factors affecting car sales in Proton / Zahariah Mohd Zain … [et al.]
title_sort short run macroeconomic factors affecting car sales in proton / zahariah mohd zain … [et al.]
topic Automobile industry and trade
Malaysia
url https://ir.uitm.edu.my/id/eprint/33037/