The influence of price, service and product quality towards customer satisfaction of Honda Dealers Johor Bahru / Nur Amariah Md Ngaripin
In a global scenario, customer satisfaction with a company’s products or services is often seen as the key to a company’s success and long-term competitiveness. Customer satisfaction also is an important strategic objective for retail and manufacturing industries. In order to survive and achieve pro...
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| Format: | Student Project |
| Language: | English |
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2012
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| Online Access: | https://ir.uitm.edu.my/id/eprint/32384/ |