Impact of social media on e-tourism : a critical analysis of determinants of decision making / V. Sivakumar.

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Impact of social media on e-tourism : a critical analysis of determinants of decision making / V. Sivakumar.

E-Tourism is an emerging trend among the other e-commerce market. Availability of online tourism services has transformed the traditional approach of people in planning their tours and it engage nearly three-fourth of e-commerce share in India. Social media has boomed as the new mode to connect peop...

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Bibliographic Details
Main Authors:	Sivakumar, V., Saranya, PR., Leelapriyadharsini, S., Iyappan, A.
Format:	Article
Language:	English
Published:	Universiti Teknologi Mara Selangor 2019
Subjects:	Travel. Voyages and travels (General) Travel and state. Tourism Ecotourism
Online Access:	https://ir.uitm.edu.my/id/eprint/32330/

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