Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif.
Professor Dr Faridah Hj Hassan is a professor of Marketing and Strategic Management from Arshad Ayub Graduate Business School, Universiti Teknologi MARA, Shah Alam. She is a prolific writer and researcher in the areas of Halal food marketing and branding, Islamic tourism and strategic management. He...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Teknologi MARA Selangor
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/32226/ |
| _version_ | 1848807968787660800 |
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| author | Hassan (Haji), Faridah Hanif, Azlina |
| author_facet | Hassan (Haji), Faridah Hanif, Azlina |
| author_sort | Hassan (Haji), Faridah |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | Professor Dr Faridah Hj Hassan is a professor of Marketing and Strategic Management from Arshad Ayub Graduate Business School, Universiti Teknologi MARA, Shah Alam. She is a prolific writer and researcher in the areas of Halal food marketing and branding, Islamic tourism and strategic management. Her passion in Halal branding lends her an important role as the Director of iHalal Management and Science, FBM, UiTM. Dr Azlina Hanif is a senior lecturer of Economics from Arshad Ayub Graduate Business School, Universiti Teknologi MARA. Her research interest is in the areas of International Trade and Islamic Economics. She is currently doing research on the research performance of universities in South East Asia under the ERASMUS+ program. |
| first_indexed | 2025-11-14T22:51:15Z |
| format | Article |
| id | uitm-32226 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T22:51:15Z |
| publishDate | 2017 |
| publisher | Universiti Teknologi MARA Selangor |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-322262020-07-14T04:47:49Z https://ir.uitm.edu.my/id/eprint/32226/ Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif. jeeir Hassan (Haji), Faridah Hanif, Azlina Food industry and trade. Halal food industry. Certification Malaysia Professor Dr Faridah Hj Hassan is a professor of Marketing and Strategic Management from Arshad Ayub Graduate Business School, Universiti Teknologi MARA, Shah Alam. She is a prolific writer and researcher in the areas of Halal food marketing and branding, Islamic tourism and strategic management. Her passion in Halal branding lends her an important role as the Director of iHalal Management and Science, FBM, UiTM. Dr Azlina Hanif is a senior lecturer of Economics from Arshad Ayub Graduate Business School, Universiti Teknologi MARA. Her research interest is in the areas of International Trade and Islamic Economics. She is currently doing research on the research performance of universities in South East Asia under the ERASMUS+ program. Universiti Teknologi MARA Selangor 2017-09 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/32226/1/AJ_FARIDAH%20HJ%20HASSAN%20JEEIR%20B%2017.pdf Hassan (Haji), Faridah and Hanif, Azlina (2017) Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif. (2017) Journal of Emerging Economies and Islamic Research (JEEIR) <https://ir.uitm.edu.my/view/publication/Journal_of_Emerging_Economies_and_Islamic_Research_=28JEEIR=29.html>, 5 (3). pp. 1-5. ISSN 2289-2559 https://journal.uitm.edu.my/ojs/index.php/JEEIR/ |
| spellingShingle | Food industry and trade. Halal food industry. Certification Malaysia Hassan (Haji), Faridah Hanif, Azlina Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif. |
| title | Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif. |
| title_full | Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif. |
| title_fullStr | Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif. |
| title_full_unstemmed | Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif. |
| title_short | Viewpoint by Guest Writers : Halal issues in processed food: Misuse of the Halal logo / Faridah Hj. Hassan and Azlina Hanif. |
| title_sort | viewpoint by guest writers : halal issues in processed food: misuse of the halal logo / faridah hj. hassan and azlina hanif. |
| topic | Food industry and trade. Halal food industry. Certification Malaysia |
| url | https://ir.uitm.edu.my/id/eprint/32226/ https://ir.uitm.edu.my/id/eprint/32226/ |