The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis
This paper studies the buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam. The analysis of variables will be analyzed to discover the buyer preferences on housing purchase decision. This research paper will use the independent and dependent variabl...
| Main Author: | |
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| Format: | Student Project |
| Language: | English |
| Published: |
2008
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/31824/ |
| _version_ | 1848807860746584064 |
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| author | Shuhadis, Zahid |
| author_facet | Shuhadis, Zahid |
| author_sort | Shuhadis, Zahid |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | This paper studies the buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam. The analysis of variables will be analyzed to discover the buyer preferences on housing purchase decision. This research paper will use the independent and dependent variable to verify any relationship between the buyers and the preferences. Researcher will analyze the variables of place (location), product (house), house price, promotion and reason of purchase decision in the questionnaire. Besides questionnaire as the primary data, all the data were obtained from the secondary data. Journals and related information were obtained from internet and journals. The variables will be analyzed by using the frequency distribution, the reliability analysis, cross tabulation, the descriptive statistical analysis and lastly correlation analysis. Computer software of Statistical Package for Social Science (SPSS) is used in order to relate data and findings. |
| first_indexed | 2025-11-14T22:49:32Z |
| format | Student Project |
| id | uitm-31824 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T22:49:32Z |
| publishDate | 2008 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-318242020-10-23T03:47:36Z https://ir.uitm.edu.my/id/eprint/31824/ The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis Shuhadis, Zahid Housing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives This paper studies the buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam. The analysis of variables will be analyzed to discover the buyer preferences on housing purchase decision. This research paper will use the independent and dependent variable to verify any relationship between the buyers and the preferences. Researcher will analyze the variables of place (location), product (house), house price, promotion and reason of purchase decision in the questionnaire. Besides questionnaire as the primary data, all the data were obtained from the secondary data. Journals and related information were obtained from internet and journals. The variables will be analyzed by using the frequency distribution, the reliability analysis, cross tabulation, the descriptive statistical analysis and lastly correlation analysis. Computer software of Statistical Package for Social Science (SPSS) is used in order to relate data and findings. 2008 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/31824/1/31824.pdf Shuhadis, Zahid (2008) The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis. (2008) [Student Project] <http://terminalib.uitm.edu.my/31824.pdf> (Unpublished) |
| spellingShingle | Housing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives Shuhadis, Zahid The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis |
| title | The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis |
| title_full | The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis |
| title_fullStr | The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis |
| title_full_unstemmed | The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis |
| title_short | The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis |
| title_sort | buyer preferences on housing purchase decision at perbadanan kemajuan negeri selangor (pkns) shah alam / zahid shuhadis |
| topic | Housing Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives |
| url | https://ir.uitm.edu.my/id/eprint/31824/ |