The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham
This research was conducted to carry out a study that entitled “The Role of Organization Commitment towards Firms Competitive Advantage among staff Malaysia Rubber Board. The purpose of this study is to investigate the relationship between three independent variables against one dependent variable....
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | English |
| Published: |
2015
|
| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/31331/ |
| _version_ | 1848807730486181888 |
|---|---|
| author | Husham, Siti Nurfatihah Huzma |
| author_facet | Husham, Siti Nurfatihah Huzma |
| author_sort | Husham, Siti Nurfatihah Huzma |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | This research was conducted to carry out a study that entitled “The Role of Organization Commitment towards Firms Competitive Advantage among staff Malaysia Rubber Board. The purpose of this study is to investigate the relationship between three independent variables against one dependent variable. Basically, it consists of three factors that effect of firm competitive advantage among staff of Malaysia Rubber Board and the factors is Affective Commitment, Continuance Commitment, and Normative Commitment towards Firm Competitive Advantage. In order to complete this write up, few hypotheses were constructed and focused on the objectives to determine whether there is a significant relationship between affective commitment, continuance commitment, and normative commitment with firm’s competitive advantage. For this theses, 210 staff of Malaysia Rubber Board chosen as respondents for this study. The data was obtained from primary data by using questionnaire. All data collected through the questionnaire were analyzed systematically by Statistical Package for Social Science (SPSS). From the correlation testing, the result show three independent variables which are affective and continuance have a strong relationship, while normative commitment has a moderate relationship. For multiple regression analysis, the result indicate that Affective Commitment, Continuance Commitment and Normative Commitment are factors that affect firm’s competitive advantage among workers of Malaysia Rubber Board. In term hypothesis testing, two hypotheses pertaining to Affective Commitment, Continuance Commitment and Normative Commitment are accepted |
| first_indexed | 2025-11-14T22:47:28Z |
| format | Student Project |
| id | uitm-31331 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T22:47:28Z |
| publishDate | 2015 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-313312020-09-07T03:07:26Z https://ir.uitm.edu.my/id/eprint/31331/ The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham Husham, Siti Nurfatihah Huzma Management. Industrial Management Organizational behavior. Corporate culture Organizational effectiveness. Performance measurement This research was conducted to carry out a study that entitled “The Role of Organization Commitment towards Firms Competitive Advantage among staff Malaysia Rubber Board. The purpose of this study is to investigate the relationship between three independent variables against one dependent variable. Basically, it consists of three factors that effect of firm competitive advantage among staff of Malaysia Rubber Board and the factors is Affective Commitment, Continuance Commitment, and Normative Commitment towards Firm Competitive Advantage. In order to complete this write up, few hypotheses were constructed and focused on the objectives to determine whether there is a significant relationship between affective commitment, continuance commitment, and normative commitment with firm’s competitive advantage. For this theses, 210 staff of Malaysia Rubber Board chosen as respondents for this study. The data was obtained from primary data by using questionnaire. All data collected through the questionnaire were analyzed systematically by Statistical Package for Social Science (SPSS). From the correlation testing, the result show three independent variables which are affective and continuance have a strong relationship, while normative commitment has a moderate relationship. For multiple regression analysis, the result indicate that Affective Commitment, Continuance Commitment and Normative Commitment are factors that affect firm’s competitive advantage among workers of Malaysia Rubber Board. In term hypothesis testing, two hypotheses pertaining to Affective Commitment, Continuance Commitment and Normative Commitment are accepted 2015 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/31331/1/31331.pdf Husham, Siti Nurfatihah Huzma (2015) The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham. (2015) [Student Project] <http://terminalib.uitm.edu.my/31331.pdf> (Unpublished) |
| spellingShingle | Management. Industrial Management Organizational behavior. Corporate culture Organizational effectiveness. Performance measurement Husham, Siti Nurfatihah Huzma The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham |
| title | The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham |
| title_full | The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham |
| title_fullStr | The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham |
| title_full_unstemmed | The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham |
| title_short | The role of organizational commitment towards firm competitive advantage: a case study at Malaysia Rubber Board / Siti Nurfatihah Huzma Husham |
| title_sort | role of organizational commitment towards firm competitive advantage: a case study at malaysia rubber board / siti nurfatihah huzma husham |
| topic | Management. Industrial Management Organizational behavior. Corporate culture Organizational effectiveness. Performance measurement |
| url | https://ir.uitm.edu.my/id/eprint/31331/ |