Customer’s satisfaction towards service quality of life insurance products at MCIS Zurich in Melaka Branch / Siti Nur Syuhada Mustapa

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Customer’s satisfaction towards service quality of life insurance products at MCIS Zurich in Melaka Branch / Siti Nur Syuhada Mustapa

Nowadays, life insurance products are the most popular product offered by the insurance company. There have a lot of the insurance company who selling life insurance products and there has the intense competition between them. The purpose for this study is to study the customer’s satisfaction toward...

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Bibliographic Details
Main Author:	Mustapa, Siti Nur Syuhada
Format:	Student Project
Language:	English
Published:	2011
Subjects:	Consumer satisfaction Life insurance
Online Access:	https://ir.uitm.edu.my/id/eprint/31304/

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