Kajian penggunaan kaedah periklanan dan promosi dalam meningkatkan pasaran Jakel Trading / Izzatul Syahirah Yusof

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Kajian penggunaan kaedah periklanan dan promosi dalam meningkatkan pasaran Jakel Trading / Izzatul Syahirah Yusof

Kajian ini untuk mengenalpasti terhadap kesan iklan dan promosi kepada masyarakat serta etika di dalam menyiarkan iklan dan promosi melalui media cetak dan media elektronik. Teori etika dan kesan dalam periklanan dan promosi dari Philip Kotler digunakan untuk lebih mengenalpasti terhadap etika dan k...

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Bibliographic Details
Main Author:	Yusof, Izzatul Syahirah
Format:	Student Project
Language:	English
Published:	2017
Subjects:	Social aspects. Social marketing Marketing
Online Access:	https://ir.uitm.edu.my/id/eprint/31199/

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