Panda Tourism: The role of destination image on the relationship between tourists’ consumption values and behavioural intention / Norsuhana Mazaruddin and Faiz Izwan Anuar

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Panda Tourism: The role of destination image on the relationship between tourists’ consumption values and behavioural intention / Norsuhana Mazaruddin and Faiz Izwan Anuar

The Malaysian government received two endangered pandas as a diplomatic gift from the government of China to mark 40 years of strong diplomatic ties between the two countries. The Giant Panda Conservation Centre (GPCC) in Zoo Negara was established to show Malaysia’s commitment towards China’s gover...

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Bibliographic Details
Main Authors:	Mazaruddin, Norsuhana, Anuar, Faiz Izwan
Format:	Article
Language:	English
Published:	Universiti Teknologi MARA, Negeri Sembilan 2019
Subjects:	Statistical data Interpersonal relations. Social behavior Social participation
Online Access:	https://ir.uitm.edu.my/id/eprint/31004/

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