Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali

This study was carried out at Faiza Marketing Sdn. Bhd (FMSB). The main purpose of this study is to find out the distribution channel problem faced in the company. This study will give more useful information to FMSB in order for them to overcome the problem in their distribution strategy and delive...

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Bibliographic Details
Main Author: Syed Ali, Sharifah Badariah
Format: Student Project
Language:English
Published: 2009
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/30767/
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author Syed Ali, Sharifah Badariah
author_facet Syed Ali, Sharifah Badariah
author_sort Syed Ali, Sharifah Badariah
building UiTM Institutional Repository
collection Online Access
description This study was carried out at Faiza Marketing Sdn. Bhd (FMSB). The main purpose of this study is to find out the distribution channel problem faced in the company. This study will give more useful information to FMSB in order for them to overcome the problem in their distribution strategy and delivering their product. After an observation in the company during the practical training and interview session with the company staff, researcher had found the best way for the company to solve their distribution problem. The findings of the study will hopefully be guideline for FMSB to recognize their distribution problem, to improve their distribution strategy and deliver their product by using type of intermediaries that will give more benefit to the company.
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spelling uitm-307672020-07-15T05:01:57Z https://ir.uitm.edu.my/id/eprint/30767/ Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali Syed Ali, Sharifah Badariah Marketing Direct marketing. Multilevel marketing Marketing research. Marketing research companies. Sales forecasting This study was carried out at Faiza Marketing Sdn. Bhd (FMSB). The main purpose of this study is to find out the distribution channel problem faced in the company. This study will give more useful information to FMSB in order for them to overcome the problem in their distribution strategy and delivering their product. After an observation in the company during the practical training and interview session with the company staff, researcher had found the best way for the company to solve their distribution problem. The findings of the study will hopefully be guideline for FMSB to recognize their distribution problem, to improve their distribution strategy and deliver their product by using type of intermediaries that will give more benefit to the company. 2009 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/30767/1/30767.pdf Syed Ali, Sharifah Badariah (2009) Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali. (2009) [Student Project] <http://terminalib.uitm.edu.my/30767.pdf> (Unpublished)
spellingShingle Marketing
Direct marketing. Multilevel marketing
Marketing research. Marketing research companies. Sales forecasting
Syed Ali, Sharifah Badariah
Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali
title Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali
title_full Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali
title_fullStr Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali
title_full_unstemmed Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali
title_short Distribution channel problem faced by Faiza Marketing Sdn Bhd / Sharifah Badariah Syed Ali
title_sort distribution channel problem faced by faiza marketing sdn bhd / sharifah badariah syed ali
topic Marketing
Direct marketing. Multilevel marketing
Marketing research. Marketing research companies. Sales forecasting
url https://ir.uitm.edu.my/id/eprint/30767/