Promotional tools toward marketing unit activities in UTM / Shahila Abd Razak

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Promotional tools toward marketing unit activities in UTM / Shahila Abd Razak

This research paper refer to the promotional tools that been examine marketing unit in UTM. The main unit handling marketing activities is University Marketing Unit in UTM but the other unit also doing some marketing activities. This research will investigate because of the decentralized marketing a...

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Bibliographic Details
Main Author:	Abd Razak, Shahila
Format:	Student Project
Language:	English
Published:	2010
Subjects:	Marketing Direct marketing. Multilevel marketing Marketing research. Marketing research companies. Sales forecasting
Online Access:	https://ir.uitm.edu.my/id/eprint/30737/

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