A study to measure the level of customer satisfaction towards product quality produced by Koperasi Pekebun Kecil Daerah Segamat Berhad ( Kopedas Berhad ) / Roslina Abu Bakar

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A study to measure the level of customer satisfaction towards product quality produced by Koperasi Pekebun Kecil Daerah Segamat Berhad ( Kopedas Berhad ) / Roslina Abu Bakar

This study is designed to study the level of customer satisfaction towards product quality produced by Koperasi Pekebun Kecil Daerah Segamat Berhad (Kopedas Berhad). The research used the product quality dimensions. There are four (4) dimensions in product quality which are product performances, ser...

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Bibliographic Details
Main Author:	Abu Bakar, Roslina
Format:	Student Project
Language:	English
Published:	2011
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/30666/

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