Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek
Magnolia embarks on fresh milk home delivery just in time for the perfect breakfast. “Magnolia Fresh Milk Home Delivery” service which brings the creamy, yummy goodness of Magnolia Milk right to your doorstep. Taking a cue from the milkmen of yesteryear, the newly launched Magnolia Fresh Milk Home D...
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| Format: | Student Project |
| Language: | English |
| Published: |
2010
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/30460/ |
| _version_ | 1848807502081163264 |
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| author | Abd Malek, Nurul Nadia |
| author_facet | Abd Malek, Nurul Nadia |
| author_sort | Abd Malek, Nurul Nadia |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | Magnolia embarks on fresh milk home delivery just in time for the perfect breakfast. “Magnolia Fresh Milk Home Delivery” service which brings the creamy, yummy goodness of Magnolia Milk right to your doorstep. Taking a cue from the milkmen of yesteryear, the newly launched Magnolia Fresh Milk Home Delivery service from F&N Dairies (M) Sdn Bhd is the first of its kind in Malaysia. Van added industry findings indicated that milk consumption amongst Malaysians is still relatively low and this service is one way to encourage Malaysians to drink milk, especially fresh milk on a regular basis as it is a rich source of protein and calcium for all walks of life. In recent years, home deliveries have been making a comeback especially to cater to the needs of typical families. Kicking off in April, the Magnolia delivery service is timely as nowadays, families are increasingly busy tending to their daily routines. It offers consumers the convenience of delivery while helping them get their dose of Magnolia fresh milk without the hassle. |
| first_indexed | 2025-11-14T22:43:50Z |
| format | Student Project |
| id | uitm-30460 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T22:43:50Z |
| publishDate | 2010 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-304602020-05-18T03:55:25Z https://ir.uitm.edu.my/id/eprint/30460/ Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek Abd Malek, Nurul Nadia Direct marketing. Multilevel marketing Customer services. Customer relations Magnolia embarks on fresh milk home delivery just in time for the perfect breakfast. “Magnolia Fresh Milk Home Delivery” service which brings the creamy, yummy goodness of Magnolia Milk right to your doorstep. Taking a cue from the milkmen of yesteryear, the newly launched Magnolia Fresh Milk Home Delivery service from F&N Dairies (M) Sdn Bhd is the first of its kind in Malaysia. Van added industry findings indicated that milk consumption amongst Malaysians is still relatively low and this service is one way to encourage Malaysians to drink milk, especially fresh milk on a regular basis as it is a rich source of protein and calcium for all walks of life. In recent years, home deliveries have been making a comeback especially to cater to the needs of typical families. Kicking off in April, the Magnolia delivery service is timely as nowadays, families are increasingly busy tending to their daily routines. It offers consumers the convenience of delivery while helping them get their dose of Magnolia fresh milk without the hassle. 2010 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/30460/1/30460.pdf Abd Malek, Nurul Nadia (2010) Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek. (2010) [Student Project] <http://terminalib.uitm.edu.my/30460.pdf> (Unpublished) |
| spellingShingle | Direct marketing. Multilevel marketing Customer services. Customer relations Abd Malek, Nurul Nadia Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek |
| title | Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek |
| title_full | Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek |
| title_fullStr | Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek |
| title_full_unstemmed | Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek |
| title_short | Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek |
| title_sort | customer expectation towards fresh milk and juice home delivery service / nurul nadia abd malek |
| topic | Direct marketing. Multilevel marketing Customer services. Customer relations |
| url | https://ir.uitm.edu.my/id/eprint/30460/ |