The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim

Life insurance has become one of the most important things in human life. Nowadays, Malaysian people realize the importance of Life Insurance to protect their life for an unexpected event. Based on the data that provided by Bank Negara Malaysia (BNM) and Life Insurance Association of Malaysia (LIAM)...

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Main Author: Abd. Halim, Nurul Farhan
Format: Student Project
Language:English
Published: 2011
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/30429/
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author Abd. Halim, Nurul Farhan
author_facet Abd. Halim, Nurul Farhan
author_sort Abd. Halim, Nurul Farhan
building UiTM Institutional Repository
collection Online Access
description Life insurance has become one of the most important things in human life. Nowadays, Malaysian people realize the importance of Life Insurance to protect their life for an unexpected event. Based on the data that provided by Bank Negara Malaysia (BNM) and Life Insurance Association of Malaysia (LIAM), show that premium income has impressive growth year by year. The research objective of this study was to determine the factor that contributes to the increasing numbers of demand towards Life Insurance and to identify the most dominant factor that contribute to the increasing number of demand toward life insurance. The data set in this study was collected among residents of Klang Valley. The research design of this study was descriptive study and researcher use Convenience Sampling Method in order to distribute the questionnaire. The 80 respondents become the sample in this study by answering the questionnaires and to interpret the data, researcher use SPSS. The finding has showed that all independents variable (income level, marital status and education level) have significant relationship with the dependent variable (demand on Life Insurance).
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publishDate 2011
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spelling uitm-304292020-05-18T03:20:54Z https://ir.uitm.edu.my/id/eprint/30429/ The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim Abd. Halim, Nurul Farhan Insurance Life insurance Life insurance has become one of the most important things in human life. Nowadays, Malaysian people realize the importance of Life Insurance to protect their life for an unexpected event. Based on the data that provided by Bank Negara Malaysia (BNM) and Life Insurance Association of Malaysia (LIAM), show that premium income has impressive growth year by year. The research objective of this study was to determine the factor that contributes to the increasing numbers of demand towards Life Insurance and to identify the most dominant factor that contribute to the increasing number of demand toward life insurance. The data set in this study was collected among residents of Klang Valley. The research design of this study was descriptive study and researcher use Convenience Sampling Method in order to distribute the questionnaire. The 80 respondents become the sample in this study by answering the questionnaires and to interpret the data, researcher use SPSS. The finding has showed that all independents variable (income level, marital status and education level) have significant relationship with the dependent variable (demand on Life Insurance). 2011 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/30429/1/30429.pdf Abd. Halim, Nurul Farhan (2011) The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim. (2011) [Student Project] <http://terminalib.uitm.edu.my/30429.pdf> (Unpublished)
spellingShingle Insurance
Life insurance
Abd. Halim, Nurul Farhan
The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim
title The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim
title_full The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim
title_fullStr The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim
title_full_unstemmed The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim
title_short The factors that contribute to the increasing number of demand toward life insurance / Nurul Farhan Abd. Halim
title_sort factors that contribute to the increasing number of demand toward life insurance / nurul farhan abd. halim
topic Insurance
Life insurance
url https://ir.uitm.edu.my/id/eprint/30429/