The advertising practitioner and the imbuement of Al-Ghazali’s Islamic ethics framework / Aida Mokhtar.

QR Code

The advertising practitioner and the imbuement of Al-Ghazali’s Islamic ethics framework / Aida Mokhtar.

The imbuement of Islamic ethics by advertising practitioners is central to the sculpturing of Islamic advertising messages. Ethical advertising encompasses several dimensions and of major focus here is ethics in relation to the advertising practitioner. The Muslim Islamic advertising practitioner ha...

Full description

Bibliographic Details
Main Author:	Mokhtar, Aida
Format:	Article
Language:	English
Published:	Faculty of Communication and Media Studies, Universiti Teknologi MARA 2019
Subjects:	Advertising Content analysis (Communication)
Online Access:	https://ir.uitm.edu.my/id/eprint/30209/

Similar Items

The advertising practitioner and the imbuement of Al-Ghazali’s Islamic ethics Framework
by: Mokhtar, Aida
Published: (2019)

Nostalgia in advertising: a content analysis
by: Marchegiani, Chris, et al.
Published: (2010)

A content analysis of nostalgia in advertising
by: Marchegiani, Chris
Published: (2010)

The imbuement of cultural elements in television advertisements: an Islamic perspective
by: Mokhtar, Aida
Published: (2019)

Representation of Gender in Contemporary Advertising: A Conceptual Extension of Goffman’s Framework
by: Misra, Deepika
Published: (2009)

“The Fairest of Them All”: analysis of skin whitening advertisements in Malaysian English women’s magazines / Mokhtar Muhammad and Irfarina Ahmad Nazli.
by: Muhammad, Mokhtar, et al.
Published: (2018)

A Thesis using Content Analysis to Examine the Relationship between Advertising Values and Beauty Types in Boots No.7 Print Advertisements
by: Wright, Chloe
Published: (2017)

Regulation of motor vehicle advertising: toward a framework for compliance research
by: Donovan, Robert, et al.
Published: (2011)

Speech acts and phrases of knowledge construction in asynchoronous discourse / Alice Shanthi... [et al.]
by: Alice, Shanthi, et al.
Published: (2017)

Chinese Urban Young Women's Preferences And Perceptions Toward International Cosmetic Magazine Advertising
by: Lu, Xi
Published: (2006)

Critical discourse analysis on copywriting in 2019 Malaysia aidilfitri television advertisements
by: Roslan, Nur Widad
Published: (2021)

Analisis konteks wacana dalam novel contengan jalanan / Muhammad Faizuddin Hashim
by: Hashim, Muhammad Faizuddin
Published: (2016)

Explicating muslim family communication strategies for peace in Thailand’s deep south / Sakiroh Yaena Benharoon.
by: Benharoon, Sakiroh Yaena
Published: (2019)

Islamic and Western ethics in advertising
by: Mokhtar, Aida
Published: (2019)

Bridging the gap in advertising ethics, research and practice: a quantitative survey of consumers' perceptions
by: Guillobez, Valerie Barbara Juliette
Published: (2007)

Islamic advertising and advertisements: some concerns
by: Syed Abdullah Idid, Syed Arabi
Published: (2016)

The effectiveness of the contents of print advertisements in inducing recall
by: Tan, Su Wei
Published: (2001)

Customers’ perception towards ethical advertisements: the mediating role of religiosity from the Malaysian perspective
by: Haque, A. K. M. Ahasanul, et al.
Published: (2017)

A case study on matrix advertising
by: Mei-Li, Marilyn Teoh
Published: (1999)

Web advertising : the effectiveness of banner ad
by: Shamsuddin, Ahmad Sharifuddin
Published: (1999)

Fenomena stereotaip : kesannya ke atas komunikasi / Ismail Sualman
by: Sualman, Ismail
Published: (1998)

A content analysis on diversity and persons with disabilities in CSR-awarded companies in Malaysia / Anisa Safiah Maznorbalia, Zurina Ismail and Zuhal Hussein
by: Maznorbalia, Anisa Safiah, et al.
Published: (2021)

Brand recall as indication of television advertising effectiveness
by: Mohd Miharbi, Maldia Syela
Published: (2001)

Tahap penguasaan bahasa Arab dalam kalangan petugas hal ehwal Islam di negeri Perak / Ahmad Sa'aduddin Wahab
by: Wahab, Ahmad Sa'aduddin
Published: (2013)

Integration of marketing communications in historical development: informational content analysis of websites and magazine advertisements in Australia
by: Baron, Michael
Published: (2008)

The lavidge and steiner hierarchy of effects model for advertising: a framework of Islamic advertising
by: Mokhtar, Aida
Published: (2015)

Factors influencing the intention to watch online video advertising among UiTM Kampus Bandaraya Melaka student / Faris Ahmad Anis Ahmad
by: Anis Ahmad, Faris Ahmad
Published: (2018)

The relationship between high school students' liking of elements in alcohol advertising and advertising effectiveness
by: Fielder, Lynda Jane
Published: (2011)

Representation of women in advertisements in Arabic and English magazines: a multimodal critical discourse approach
by: Altuwaijri, Nada
Published: (2020)

Discourse of copywriting on Malaysian celebrity television advertisement
by: Roslan, Nur Widad
Published: (2018)

Persepsi dan komunikasi : kesannya ke atas ketaatan, personallti, motivasi dan kepuasan kerja / Ismail Sualman
by: Sualman, Ismail
Published: (2001)

An analysis of public trust and confidence shown towards the Royal Malaysian Police in the social media / Nur Atiqah Sia Abdullah and Suziana Zamli
by: Sia Abdullah, Nur Atiqah, et al.
Published: (2014)

A study on the effect of advertising on current purchasing: Brand switching and repeat purchasing / Aribah Badzis
by: Badzis, Aribah
Published: (2004)

A conceptual model to find the effectiveness of Islamic advertising
by: Haque, A. K. M. Ahasanul
Published: (2014)

The relative effectiveness of web advertisement (tested in the Malaysian context)
by: Liw, Ivy Cheh Chean
Published: (2000)

Essays on advertising, growth, and comparative statics
by: Oliver i Vert, Miquel
Published: (2025)

A Study of the Factors underlying Consumers’ Attitudes toward Advertising in iQIYI and in Television.
by: WANG, QIN
Published: (2017)

Developing a visual rhetoric conceptual framework for Public Service Announcements (PSAs) advertising campaigns / Nur Safinas Albakry
by: Albakry, Nur Safinas
Published: (2016)

Negativity and information in campaign advertising
by: Sullivan, Jonathan
Published: (2010)

Examining the Factors that Influence Advertising Avoidance on Social Media: The Case of Vietnam
by: Vuong, Hoang Phuong
Published: (2017)