Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad.

Media plays an important role in the social landscape that helps to shape audience perceptions and it also facilitates public discourse and debate by defining acceptable parameters for discussion. According to Collins (2004), media serves as sense-makers to world and become the primary presenters of...

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Main Authors: Muhmad Pirus, Mohd Shahnawi, Md. Salleh, Ilias, Muhammad, Mokhtar
Format: Article
Language:English
Published: Faculty of Communication and Media Studies, Universiti Teknologi MARA 2017
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/30124/
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author Muhmad Pirus, Mohd Shahnawi
Md. Salleh, Ilias
Muhammad, Mokhtar
author_facet Muhmad Pirus, Mohd Shahnawi
Md. Salleh, Ilias
Muhammad, Mokhtar
author_sort Muhmad Pirus, Mohd Shahnawi
building UiTM Institutional Repository
collection Online Access
description Media plays an important role in the social landscape that helps to shape audience perceptions and it also facilitates public discourse and debate by defining acceptable parameters for discussion. According to Collins (2004), media serves as sense-makers to world and become the primary presenters of ideology for the large audience consumption, integrating the fact that media is vital as most commonly shared source of information. Controversial social issues and concerns become the common strengths for the conventional and mainstream media practices and it is represented in various media context (Hart, 1999). Based on Hart’s view, Piontek (1992) also claimed the issues on sexuality especially on homosexuality is dominantly geared by the media representation. He added these representations are fundamentally equipped with the intention to strengthen the society’s knowledge and perception towards their understanding on epidemic diseases such as the Acquired Immune Deficiency Syndrome (AIDS).
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spelling uitm-301242020-04-21T12:58:08Z https://ir.uitm.edu.my/id/eprint/30124/ Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad. fk Muhmad Pirus, Mohd Shahnawi Md. Salleh, Ilias Muhammad, Mokhtar Journalism. The periodical press, etc. Press Media plays an important role in the social landscape that helps to shape audience perceptions and it also facilitates public discourse and debate by defining acceptable parameters for discussion. According to Collins (2004), media serves as sense-makers to world and become the primary presenters of ideology for the large audience consumption, integrating the fact that media is vital as most commonly shared source of information. Controversial social issues and concerns become the common strengths for the conventional and mainstream media practices and it is represented in various media context (Hart, 1999). Based on Hart’s view, Piontek (1992) also claimed the issues on sexuality especially on homosexuality is dominantly geared by the media representation. He added these representations are fundamentally equipped with the intention to strengthen the society’s knowledge and perception towards their understanding on epidemic diseases such as the Acquired Immune Deficiency Syndrome (AIDS). Faculty of Communication and Media Studies, Universiti Teknologi MARA 2017 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/30124/1/30124.pdf Muhmad Pirus, Mohd Shahnawi and Md. Salleh, Ilias and Muhammad, Mokhtar (2017) Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad. (2017) Forum Komunikasi (FK) <https://ir.uitm.edu.my/view/publication/Forum_Komunikasi_=28FK=29.html>, 12 (1). pp. 23-35. ISSN 0128-2379 https://forumkomunikasi.uitm.edu.my
spellingShingle Journalism. The periodical press, etc. Press
Muhmad Pirus, Mohd Shahnawi
Md. Salleh, Ilias
Muhammad, Mokhtar
Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad.
title Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad.
title_full Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad.
title_fullStr Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad.
title_full_unstemmed Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad.
title_short Media framing on the HIV/AIDS related epidemic / Mohd Shahnawi Muhmad Pirus, Ilias Md. Salleh and Mokhtar Muhammad.
title_sort media framing on the hiv/aids related epidemic / mohd shahnawi muhmad pirus, ilias md. salleh and mokhtar muhammad.
topic Journalism. The periodical press, etc. Press
url https://ir.uitm.edu.my/id/eprint/30124/
https://ir.uitm.edu.my/id/eprint/30124/