Environmental concern and government regulations roles in influencing ecologically conscious consumer behaviour / Wan Kalthom Yahya

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Environmental concern and government regulations roles in influencing ecologically conscious consumer behaviour / Wan Kalthom Yahya

Environmental concerns have increased dramatically in recent decades. Individuals have become more concerned with their purchasing behaviour and the impact on the environment. As a result, marketers tend to be more committed in responding to the needs and desires of these individuals in a more respo...

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Bibliographic Details
Main Author:	Yahya, Wan Kalthom
Format:	Article
Language:	English
Published:	Universiti Teknologi MARA, Cawangan Melaka 2019
Subjects:	Environmental policy Enviromental management Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Online Access:	https://ir.uitm.edu.my/id/eprint/30015/

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