Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.]

It has been remarked that food irradiation is an emerging technology with many advantages to consumers. Among the benefits of food irradiation include the destruction of insects, fungi and bacteria that cause food to spoil and causes food borne illnesses in humans. However, there appears to be a lac...

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Main Authors: Rozekhi, Nor Azureen, Hussin, Shahril, Abdul Rahim Siddiqe, Ashraf Siddik Khan, Bashir, Muhammad ‘Arif Aizat, Abd Majid, Hairul Nizwan
Format: Article
Language:English
Published: Universiti Teknologi MARA, Negeri Sembilan 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/29833/
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author Rozekhi, Nor Azureen
Hussin, Shahril
Abdul Rahim Siddiqe, Ashraf Siddik Khan
Bashir, Muhammad ‘Arif Aizat
Abd Majid, Hairul Nizwan
author_facet Rozekhi, Nor Azureen
Hussin, Shahril
Abdul Rahim Siddiqe, Ashraf Siddik Khan
Bashir, Muhammad ‘Arif Aizat
Abd Majid, Hairul Nizwan
author_sort Rozekhi, Nor Azureen
building UiTM Institutional Repository
collection Online Access
description It has been remarked that food irradiation is an emerging technology with many advantages to consumers. Among the benefits of food irradiation include the destruction of insects, fungi and bacteria that cause food to spoil and causes food borne illnesses in humans. However, there appears to be a lacking in widespread public awareness and understanding of food radiation for human consumption. Therefore, this study is attempting to investigate consumer awareness, attitude, trust and understanding toward food irradiation. A total of 237 respondents participated in the study via self-administered questionnaires. Findings revealed that consumers’ level of awareness towards food irradiation was surprisingly high. On the other hand, level of positive attitude and trust towards irradiated food were accepted. The findings of this study could contribute to the body of knowledge regarding the awareness, knowledge, attitude and trust towards food irradiation among consumers. In addition, it provides information and suggestions for the authorities in governing and imposing rules and regulations on food and beverage operators and handlers in Malaysia.
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spelling uitm-298332020-04-14T04:14:30Z https://ir.uitm.edu.my/id/eprint/29833/ Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.] joa Rozekhi, Nor Azureen Hussin, Shahril Abdul Rahim Siddiqe, Ashraf Siddik Khan Bashir, Muhammad ‘Arif Aizat Abd Majid, Hairul Nizwan Food processing and manufacture It has been remarked that food irradiation is an emerging technology with many advantages to consumers. Among the benefits of food irradiation include the destruction of insects, fungi and bacteria that cause food to spoil and causes food borne illnesses in humans. However, there appears to be a lacking in widespread public awareness and understanding of food radiation for human consumption. Therefore, this study is attempting to investigate consumer awareness, attitude, trust and understanding toward food irradiation. A total of 237 respondents participated in the study via self-administered questionnaires. Findings revealed that consumers’ level of awareness towards food irradiation was surprisingly high. On the other hand, level of positive attitude and trust towards irradiated food were accepted. The findings of this study could contribute to the body of knowledge regarding the awareness, knowledge, attitude and trust towards food irradiation among consumers. In addition, it provides information and suggestions for the authorities in governing and imposing rules and regulations on food and beverage operators and handlers in Malaysia. Universiti Teknologi MARA, Negeri Sembilan 2018 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/29833/1/29833.pdf Rozekhi, Nor Azureen and Hussin, Shahril and Abdul Rahim Siddiqe, Ashraf Siddik Khan and Bashir, Muhammad ‘Arif Aizat and Abd Majid, Hairul Nizwan (2018) Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.]. (2018) Journal of Academia <https://ir.uitm.edu.my/view/publication/Journal_of_Academia.html>, 6 (1). pp. 97-104. ISSN 2289-6368 https://nsembilan.uitm.edu.my/joacns/
spellingShingle Food processing and manufacture
Rozekhi, Nor Azureen
Hussin, Shahril
Abdul Rahim Siddiqe, Ashraf Siddik Khan
Bashir, Muhammad ‘Arif Aizat
Abd Majid, Hairul Nizwan
Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.]
title Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.]
title_full Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.]
title_fullStr Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.]
title_full_unstemmed Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.]
title_short Consumers’ understanding and awareness of food irradiation in UiTM Penang / Nor Azureen Rozekhi... [et al.]
title_sort consumers’ understanding and awareness of food irradiation in uitm penang / nor azureen rozekhi... [et al.]
topic Food processing and manufacture
url https://ir.uitm.edu.my/id/eprint/29833/
https://ir.uitm.edu.my/id/eprint/29833/