Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar.

Geoparks has been gaining attention in Malaysia. This study aims to identify the attributes of cognitive image based on tourists’ perception of Kilim Karst Geoforest Park located in Langkawi Island, Malaysia. 384 questionnaires were collected at the study site. Data gathered was analysed using descr...

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Main Authors: Mohamad Salleh, Mohamad Hanif, Mahdzar, Mazlina
Format: Article
Language:English
Published: Faculty of Hotel and Tourism Management, Universiti Teknologi MARA Cawangan Selangor 2020
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/29152/
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author Mohamad Salleh, Mohamad Hanif
Mahdzar, Mazlina
author_facet Mohamad Salleh, Mohamad Hanif
Mahdzar, Mazlina
author_sort Mohamad Salleh, Mohamad Hanif
building UiTM Institutional Repository
collection Online Access
description Geoparks has been gaining attention in Malaysia. This study aims to identify the attributes of cognitive image based on tourists’ perception of Kilim Karst Geoforest Park located in Langkawi Island, Malaysia. 384 questionnaires were collected at the study site. Data gathered was analysed using descriptive statistics and principle component analysis. Results suggest 13 attributes that form four dimensions of cognitive attributes; essential conditions, attractive condition, appealing activities and natural environment. This confirms the sub dimensions of cognitive attributes as proposed by previous researchers in a different setting. Theoretical and practical significance of the study is also provided.
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format Article
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institution Universiti Teknologi MARA
institution_category Local University
language English
last_indexed 2025-11-14T22:38:31Z
publishDate 2020
publisher Faculty of Hotel and Tourism Management, Universiti Teknologi MARA Cawangan Selangor
recordtype eprints
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spelling uitm-291522020-04-06T05:09:13Z https://ir.uitm.edu.my/id/eprint/29152/ Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar. jthca Mohamad Salleh, Mohamad Hanif Mahdzar, Mazlina Parks and public reservations. Including theory, management, history Malaysia Environmental aspects of forestry Malaysia Geoparks has been gaining attention in Malaysia. This study aims to identify the attributes of cognitive image based on tourists’ perception of Kilim Karst Geoforest Park located in Langkawi Island, Malaysia. 384 questionnaires were collected at the study site. Data gathered was analysed using descriptive statistics and principle component analysis. Results suggest 13 attributes that form four dimensions of cognitive attributes; essential conditions, attractive condition, appealing activities and natural environment. This confirms the sub dimensions of cognitive attributes as proposed by previous researchers in a different setting. Theoretical and practical significance of the study is also provided. Faculty of Hotel and Tourism Management, Universiti Teknologi MARA Cawangan Selangor 2020-02-29 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/29152/1/AJ_MOHAMAD%20HANIF%20MOHAMAD%20SALLEH%20JTHCA%20B%2019.pdf Mohamad Salleh, Mohamad Hanif and Mahdzar, Mazlina (2020) Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar. (2020) Journal of Tourism, Hospitality & Culinary Arts (JTHCA) <https://ir.uitm.edu.my/view/publication/Journal_of_Tourism,_Hospitality_=26_Culinary_Arts_=28JTHCA=29.html>, 12 (1). pp. 1-9. ISSN 1985-8914 ; 2590-3837 https://www.jthca.org/
spellingShingle Parks and public reservations. Including theory, management, history
Malaysia
Environmental aspects of forestry
Malaysia
Mohamad Salleh, Mohamad Hanif
Mahdzar, Mazlina
Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar.
title Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar.
title_full Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar.
title_fullStr Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar.
title_full_unstemmed Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar.
title_short Tourists' cognitive image attributes of Kilim Karst Geoforest Park, Langkawi / Mohamad Hanif Mohamad Salleh and Mazlina Mahdzar.
title_sort tourists' cognitive image attributes of kilim karst geoforest park, langkawi / mohamad hanif mohamad salleh and mazlina mahdzar.
topic Parks and public reservations. Including theory, management, history
Malaysia
Environmental aspects of forestry
Malaysia
url https://ir.uitm.edu.my/id/eprint/29152/
https://ir.uitm.edu.my/id/eprint/29152/