Risk perception towards international travellers’ destination choice: A case of Sabah / Izyan Dahlia Supani and Zuliah Abd Hamid.

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Risk perception towards international travellers’ destination choice: A case of Sabah / Izyan Dahlia Supani and Zuliah Abd Hamid.

Risk and tourism are basically related to each other as it involves travelling to unfamiliar destinations; the uncertainty of future conditions; and the possible negative results of making the decision to travel. This study is designed to investigate risk factors on international traveler’s destinat...

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Bibliographic Details
Main Authors:	Supani, Izyan Dahlia, Abd Hamid, Zuliah
Format:	Article
Language:	English
Published:	Universiti Teknologi MARA Cawangan Selangor and UiTM Press 2020
Subjects:	Travel and the state. Tourism Malaysia
Online Access:	https://ir.uitm.edu.my/id/eprint/29149/

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