Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan

Halal pharmaceutical product is growing and flourishing in Malaysia. The demands are mostly from Muslims. In Islam, Muslims are required to only consume halal goods in order to get Allah’s blessings. Nevertheless, there are only a few pharmaceutical products available in the market with certified ha...

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Main Author: W. Hassan, Wan Nur Khaleda
Format: Student Project
Language:English
Published: Faculty of Business and Management 2020
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/28584/
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author W. Hassan, Wan Nur Khaleda
author_facet W. Hassan, Wan Nur Khaleda
author_sort W. Hassan, Wan Nur Khaleda
building UiTM Institutional Repository
collection Online Access
description Halal pharmaceutical product is growing and flourishing in Malaysia. The demands are mostly from Muslims. In Islam, Muslims are required to only consume halal goods in order to get Allah’s blessings. Nevertheless, there are only a few pharmaceutical products available in the market with certified halal logo. Hence, for Muslim consumers in Malaysia, their personal effort includes the action of reading the ingredients on the packaging. However, for some consumers, the information on the products ingredients seem to be far beyond the consumer’s basic knowledge. This study was therefore conducted to examine the factors influencing Malaysians‟ halal knowledge in purchasing halal pharmaceutical products. Questionnaires were distributed and returned by 253 respondents. This study found that access to product information influence Malaysians‟ halal knowledge in purchasing halal pharmaceutical products.
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spelling uitm-285842020-03-11T06:58:43Z https://ir.uitm.edu.my/id/eprint/28584/ Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan W. Hassan, Wan Nur Khaleda Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Purchasing. Selling. Sales personnel. Sales executives Food and food supply in relation to public health Halal pharmaceutical product is growing and flourishing in Malaysia. The demands are mostly from Muslims. In Islam, Muslims are required to only consume halal goods in order to get Allah’s blessings. Nevertheless, there are only a few pharmaceutical products available in the market with certified halal logo. Hence, for Muslim consumers in Malaysia, their personal effort includes the action of reading the ingredients on the packaging. However, for some consumers, the information on the products ingredients seem to be far beyond the consumer’s basic knowledge. This study was therefore conducted to examine the factors influencing Malaysians‟ halal knowledge in purchasing halal pharmaceutical products. Questionnaires were distributed and returned by 253 respondents. This study found that access to product information influence Malaysians‟ halal knowledge in purchasing halal pharmaceutical products. Faculty of Business and Management 2020 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/28584/1/PPb_WAN%20NUR%20KHALEDA%20W.%20HASSAN%20BM%20M%2020_5.pdf W. Hassan, Wan Nur Khaleda (2020) Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan. (2020) [Student Project] <http://terminalib.uitm.edu.my/28584.pdf> (Unpublished)
spellingShingle Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Purchasing. Selling. Sales personnel. Sales executives
Food and food supply in relation to public health
W. Hassan, Wan Nur Khaleda
Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan
title Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan
title_full Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan
title_fullStr Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan
title_full_unstemmed Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan
title_short Factors influencing Malaysians’ halal knowledge in purchasing halal pharmaceutical products / Wan Nur Khaleda W. Hassan
title_sort factors influencing malaysians’ halal knowledge in purchasing halal pharmaceutical products / wan nur khaleda w. hassan
topic Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Purchasing. Selling. Sales personnel. Sales executives
Food and food supply in relation to public health
url https://ir.uitm.edu.my/id/eprint/28584/