Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed

This researches paper is about a study on quality service that lead to customer satisfaction towards the service provide by Bank Rakyat Bandar Baru Bangi. The objectives of the study are to identify the most important dimension of service quality and to determine the ranking of the service quality d...

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Main Author: Mohamed, Norhishamudin
Format: Student Project
Language:English
Published: Faculty of Business and Management 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/27924/
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author Mohamed, Norhishamudin
author_facet Mohamed, Norhishamudin
author_sort Mohamed, Norhishamudin
building UiTM Institutional Repository
collection Online Access
description This researches paper is about a study on quality service that lead to customer satisfaction towards the service provide by Bank Rakyat Bandar Baru Bangi. The objectives of the study are to identify the most important dimension of service quality and to determine the ranking of the service quality dimension perceived by the customer that lead to the customer satisfaction toward services provided by the Bank Rakyat Bandar Baru Bangi. In this study, the primary and secondary data will be used. This is including the interview, questionnaires, journals, books, and articles. In the end of this study, the researchers conclude that the most important dimension of service quality is assurance because have the highest means compare to another dimensions. The highest mean is the highest ranking and the lowest ranking is the lowest ranking. It can be concluded that the ranking of service quality dimension that perceived by the customer that lead to their satisfaction towards the services provided by Bank Rakyat Bandar Baru Bangi are assurance, tangibles, responsiveness, reliability and empathy.
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spelling uitm-279242020-06-16T08:17:33Z https://ir.uitm.edu.my/id/eprint/27924/ Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed Mohamed, Norhishamudin Consumer satisfaction Customer services. Customer relations Special classes of banks and financial institutions This researches paper is about a study on quality service that lead to customer satisfaction towards the service provide by Bank Rakyat Bandar Baru Bangi. The objectives of the study are to identify the most important dimension of service quality and to determine the ranking of the service quality dimension perceived by the customer that lead to the customer satisfaction toward services provided by the Bank Rakyat Bandar Baru Bangi. In this study, the primary and secondary data will be used. This is including the interview, questionnaires, journals, books, and articles. In the end of this study, the researchers conclude that the most important dimension of service quality is assurance because have the highest means compare to another dimensions. The highest mean is the highest ranking and the lowest ranking is the lowest ranking. It can be concluded that the ranking of service quality dimension that perceived by the customer that lead to their satisfaction towards the services provided by Bank Rakyat Bandar Baru Bangi are assurance, tangibles, responsiveness, reliability and empathy. Faculty of Business and Management 2010 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/27924/1/27924.pdf Mohamed, Norhishamudin (2010) Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed. (2010) [Student Project] <http://terminalib.uitm.edu.my/27924.pdf> (Unpublished)
spellingShingle Consumer satisfaction
Customer services. Customer relations
Special classes of banks and financial institutions
Mohamed, Norhishamudin
Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed
title Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed
title_full Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed
title_fullStr Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed
title_full_unstemmed Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed
title_short Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed
title_sort level of service quality provided by bank rakyat bandar baru bangi / norhishamudin mohamed
topic Consumer satisfaction
Customer services. Customer relations
Special classes of banks and financial institutions
url https://ir.uitm.edu.my/id/eprint/27924/