The effectiveness of promotional tools to create student’s awareness of Netherlands Maritime Institute of Technology (NMIT) / Norhayati Wahib

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The effectiveness of promotional tools to create student’s awareness of Netherlands Maritime Institute of Technology (NMIT) / Norhayati Wahib

The main purpose of this study is to identify the effectiveness of promotional tools to create Student’s awareness of NMIT. The objective of this study is to determine the most suitable types of approach used that creates student’s awareness on NMIT and to establish the most effective of the promoti...

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Bibliographic Details
Main Author:	Wahib, Norhayati
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2010
Subjects:	Awareness Social aspects. Social marketing Marketing research. Marketing research companies. Sales forecasting
Online Access:	https://ir.uitm.edu.my/id/eprint/27759/

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