Prospects of Kiulu 4M Challenge (K4MC) in promoting Sabah as a toursm destination / Jarahim Jahim

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Prospects of Kiulu 4M Challenge (K4MC) in promoting Sabah as a toursm destination / Jarahim Jahim

This Project paper is about the marketing research on how Sabah is being promoted through the K4MC sport event. The K4MC highlights on the usage of the river and the bamboos as its main field of competition. The importance of the river and the bamboos in the traditional livelihood of the natives, pa...

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Bibliographic Details
Main Author:	Jahim, Jarahim
Format:	Student Project
Language:	English
Published:	Perpustakaan Tun Abdul Razak UiTM Caw Sabah 2000
Subjects:	Travel and the state. Tourism Sports and tourism. Sports tourism Market segmentation. Target marketing Marketing research. Marketing research companies. Sales forecasting
Online Access:	https://ir.uitm.edu.my/id/eprint/26933/

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