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Muslim consumers’ awareness towards halal logo on food product in Kota Kinabalu / Nurul Ain Sumpin & Nur Faiezah Kassim

Recently the great demand of Halal food in Malaysia become attention, transform from an exclusive niche market to dynamic global market phenomenon. Malaysia became the first in the world’s Halal food industry where Halal certification been recognized globally by international bodies. Traditionally,...

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Bibliographic Details
Main Authors:	Sumpin, Nurul Ain, Kassim, Nur Faiezah
Format:	Student Project
Language:	English
Published:	Faculty of Hotel and Tourism 2017
Subjects:	Food industry and trade. Halal food industry. Certification Sociology of knowledge
Online Access:	https://ir.uitm.edu.my/id/eprint/26545/

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