Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim

This research is mainly focus on the service quality dimensions that includes tangible, reliability, responsiveness, assurance and empathy that influence tourist satisfaction at Bandar Hilir, Melaka. The objectives of this study are to identify the elements of service quality that gives impact on to...

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Main Authors: Mohd Koyah, Nuramirah, Ibrahim, Siti Karimah
Format: Student Project
Language:English
Published: Faculty of Business and Management 2014
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/26235/
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author Mohd Koyah, Nuramirah
Ibrahim, Siti Karimah
author_facet Mohd Koyah, Nuramirah
Ibrahim, Siti Karimah
author_sort Mohd Koyah, Nuramirah
building UiTM Institutional Repository
collection Online Access
description This research is mainly focus on the service quality dimensions that includes tangible, reliability, responsiveness, assurance and empathy that influence tourist satisfaction at Bandar Hilir, Melaka. The objectives of this study are to identify the elements of service quality that gives impact on tourist perception towards service provider and also to define level of satisfaction towards tourists about service provider in Bandar Hilir Melaka. Besides that, in order to determine the most influence elements in service quality that gives satisfaction towards tourists in Bandar Hilir Melaka. From the result of this research will shows that whether the tourists that comes to Bandar Hilir satisfied or not towards the service that provide by service provider and how well the service quality dimensions influence the tourists satisfaction at Bandar Hilir, Melaka. Therefore, this research has been set up and been carried out to test and reveal the answer of this research objectives.
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format Student Project
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institution Universiti Teknologi MARA
institution_category Local University
language English
last_indexed 2025-11-14T22:27:30Z
publishDate 2014
publisher Faculty of Business and Management
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spelling uitm-262352020-01-29T05:47:44Z https://ir.uitm.edu.my/id/eprint/26235/ Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim Mohd Koyah, Nuramirah Ibrahim, Siti Karimah Travel and state. Tourism Service industries Consumer satisfaction This research is mainly focus on the service quality dimensions that includes tangible, reliability, responsiveness, assurance and empathy that influence tourist satisfaction at Bandar Hilir, Melaka. The objectives of this study are to identify the elements of service quality that gives impact on tourist perception towards service provider and also to define level of satisfaction towards tourists about service provider in Bandar Hilir Melaka. Besides that, in order to determine the most influence elements in service quality that gives satisfaction towards tourists in Bandar Hilir Melaka. From the result of this research will shows that whether the tourists that comes to Bandar Hilir satisfied or not towards the service that provide by service provider and how well the service quality dimensions influence the tourists satisfaction at Bandar Hilir, Melaka. Therefore, this research has been set up and been carried out to test and reveal the answer of this research objectives. Faculty of Business and Management 2014 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/26235/1/PPb_NURAMIRAH%20MOHD%20KOYAH%20BM%20M%2014_5.pdf Mohd Koyah, Nuramirah and Ibrahim, Siti Karimah (2014) Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim. (2014) [Student Project] <http://terminalib.uitm.edu.my/26235.pdf> (Unpublished)
spellingShingle Travel and state. Tourism
Service industries
Consumer satisfaction
Mohd Koyah, Nuramirah
Ibrahim, Siti Karimah
Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim
title Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim
title_full Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim
title_fullStr Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim
title_full_unstemmed Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim
title_short Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim
title_sort customer satisfaction among international tourists towards local service provider at bandar hilir, melaka / nuramirah mohd koyah and siti karimah ibrahim
topic Travel and state. Tourism
Service industries
Consumer satisfaction
url https://ir.uitm.edu.my/id/eprint/26235/