The impact of export promotion programme towards enhancing Malaysia’s export performance: the case of Malaysia External Trade Development Corporation (MATRADE) / Nur Hidayati Zakaria

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The impact of export promotion programme towards enhancing Malaysia’s export performance: the case of Malaysia External Trade Development Corporation (MATRADE) / Nur Hidayati Zakaria

This report is aim to investigate whether the export promotion activities as MATRADE core functions is indeed effective and bring benefit towards Malaysian exporters or not. MATRADE as government agency will provide the institutional support and also financial support in the form of grants. This rep...

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Bibliographic Details
Main Author:	Zakaria, Nur Hidayati
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2010
Subjects:	International economic relations International trade Export marketing. International marketing
Online Access:	https://ir.uitm.edu.my/id/eprint/26071/

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