Green purchase intention among Universiti Teknologi MARA Kampus Bandaraya Melaka student / Zamnuri Zaifudin

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Green purchase intention among Universiti Teknologi MARA Kampus Bandaraya Melaka student / Zamnuri Zaifudin

Green purchasing alludes to reusing, obtaining and utilizing environment friendly items that have negligible harm to the environment. This study inspects relationship between elements that influence the green purchase intentions among undergraduates in Universiti Teknologi MARA Kampus Bandaraya Mela...

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Bibliographic Details
Main Author:	Zaifudin, Zamnuri
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2019
Subjects:	Environmental aspects. Green marketing Marketing Purchasing. Selling. Sales personnel. Sales executives
Online Access:	https://ir.uitm.edu.my/id/eprint/26026/

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